Brand colors

KFC Brand Colors

KFC palette: #E4002B, #000000, #FFFFFF. Compare HEX/RGB, WCAG contrast and CSS tokens; open independent JSON data.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by KFC.

Commonly referenced palette KFC
#E4002B#000000#FFFFFF
Listed without an implied color hierarchy

Palette

Palette color 1#E4002BRGB 228, 0, 43
Black#000000RGB 0, 0, 0
White#FFFFFFRGB 255, 255, 255

CSS Tokens

:root {
  --brand-kfc-1: #E4002B;
  --brand-kfc-2: #000000;
  --brand-kfc-3: #FFFFFF;
}

Accessibility Snapshot

#E4002BBlack 4.33:1 / White 4.85:1
#000000Black 1:1 / White 21:1
#FFFFFFBlack 21:1 / White 1:1

Brand palette context · Editorially reviewed

About KFC Brand Colors

KFC’s identity is inseparable from its founder narrative. The company’s own history follows Harland Sanders from his Corbin, Kentucky restaurant through the period when he sold that location and traveled to recruit franchisees. His portrait, white suit, dark details, and the strong red field turned a personal story into a repeatable global restaurant cue.

Red, black, and white create a direct, high-contrast system suited to signs, packaging, uniforms, and fast-scanning menus. The portrait and stripes remain protected artwork, however, and the palette alone cannot reproduce the identity. Independent interface work should also avoid using red as the sole indicator of price, error, heat, or availability.

This unaffiliated reference does not reproduce the Colonel image or KFC marks, represent a franchise, disclose recipes, imply endorsement, or grant asset permission.

Downloadable brand colors infographic

KFC Brand Colors Infographic

Save an independent infographic of the commonly referenced KFC HEX palette and its accessibility guidance. No logo or proprietary artwork is included.

1200 × 800
KFC brand colors infographic showing its commonly referenced HEX palette and accessibility guidance for every listed color without assigning a color hierarchy.
KFC brand colors infographic. Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by KFC.

Machine-readable data

Machine-Readable Brand Color Data (JSON)

Structured brand palette data for design systems, references, automations, and AI ingestion.

AI-Ready Dataset v1.0.0
Luminance0.1667
Black text4.33:1AA Fail
White text4.85:1AA Pass
hexCanonical HEX value
rgbRed, green, blue channels
hslHue, saturation, lightness
cmykApproximate print conversion
wcagAA and AAA contrast options
harmoniesMathematical harmony sets
variantsGenerated tone variants
nearestColorsKnowledge graph neighbors
Download JSON Open API
Structured sections
Brand
{
  "slug": "kfc",
  "name": "KFC",
  "category": "food",
  "brandCategory": [
    "Food & Beverage",
    "food"
  ],
  "url": "https://www.colorsencyclopedia.com/brand-colors/kfc/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/food/",
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by KFC."
}
Palette
[
  {
    "name": "Palette color 1",
    "hex": "#E4002B",
    "rgb": [
      228,
      0,
      43
    ],
    "hsl": [
      349,
      100,
      45
    ],
    "cmyk": [
      0,
      100,
      81,
      11
    ],
    "luminance": 0.1667,
    "contrast": {
      "black": 4.33,
      "white": 4.85
    },
    "wcag": {
      "AA": [
        "#FFFFFF"
      ],
      "AAA": []
    }
  },
  {
    "name": "Black",
    "hex": "#000000",
    "rgb": [
      0,
      0,
      0
    ],
    "hsl": [
      0,
      0,
      0
    ],
    "cmyk": [
      0,
      0,
      0,
      100
    ],
    "luminance": 0,
    "contrast": {
      "black": 1,
      "white": 21
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "name": "White",
    "hex": "#FFFFFF",
    "rgb": [
      255,
      255,
      255
    ],
    "hsl": [
      0,
      0,
      100
    ],
    "cmyk": [
      0,
      0,
      0,
      0
    ],
    "luminance": 1,
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
AI context
{
  "brandUseCases": [
    "packaging",
    "store design",
    "menu systems",
    "retail coffee design",
    "brand reference",
    "design systems",
    "CSS tokens"
  ],
  "semanticGroups": [
    "food & beverage brand colors",
    "red brand palette",
    "gray brand palette",
    "warm brand palette",
    "neutral brand palette",
    "vibrant brand color",
    "dark brand color",
    "light brand color",
    "KFC color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/kfc.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
CSS tokens
{
  "css": "--brand-kfc-1: #E4002B;\n--brand-kfc-2: #000000;\n--brand-kfc-3: #FFFFFF;"
}
Accessibility
[
  {
    "hex": "#E4002B",
    "contrast": {
      "black": 4.33,
      "white": 4.85
    },
    "wcag": {
      "AA": [
        "#FFFFFF"
      ],
      "AAA": []
    }
  },
  {
    "hex": "#000000",
    "contrast": {
      "black": 1,
      "white": 21
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "hex": "#FFFFFF",
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
Full JSON dataset
{
  "slug": "kfc",
  "name": "KFC",
  "category": "food",
  "brandCategory": [
    "Food & Beverage",
    "food"
  ],
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by KFC.",
  "datasetVersion": "1.0.0",
  "url": "https://www.colorsencyclopedia.com/brand-colors/kfc/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/food/",
  "apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/kfc.json",
  "colors": [
    {
      "name": "Palette color 1",
      "hex": "#E4002B",
      "rgb": [
        228,
        0,
        43
      ],
      "hsl": [
        349,
        100,
        45
      ],
      "cmyk": [
        0,
        100,
        81,
        11
      ],
      "luminance": 0.1667,
      "contrast": {
        "black": 4.33,
        "white": 4.85
      },
      "wcag": {
        "AA": [
          "#FFFFFF"
        ],
        "AAA": []
      }
    },
    {
      "name": "Black",
      "hex": "#000000",
      "rgb": [
        0,
        0,
        0
      ],
      "hsl": [
        0,
        0,
        0
      ],
      "cmyk": [
        0,
        0,
        0,
        100
      ],
      "luminance": 0,
      "contrast": {
        "black": 1,
        "white": 21
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    },
    {
      "name": "White",
      "hex": "#FFFFFF",
      "rgb": [
        255,
        255,
        255
      ],
      "hsl": [
        0,
        0,
        100
      ],
      "cmyk": [
        0,
        0,
        0,
        0
      ],
      "luminance": 1,
      "contrast": {
        "black": 21,
        "white": 1
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ]
      }
    }
  ],
  "brandUseCases": [
    "packaging",
    "store design",
    "menu systems",
    "retail coffee design",
    "brand reference",
    "design systems",
    "CSS tokens"
  ],
  "semanticGroups": [
    "food & beverage brand colors",
    "red brand palette",
    "gray brand palette",
    "warm brand palette",
    "neutral brand palette",
    "vibrant brand color",
    "dark brand color",
    "light brand color",
    "KFC color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/kfc.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}