Colors Encyclopedia

Brand colors

Lowe's Brand Colors

Lowe's palette: #004990, #012169, #FFFFFF. Compare HEX/RGB, WCAG contrast and CSS tokens; open independent JSON data.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Lowe's.

RetailBrand indexAPIDataset
Commonly referenced palette Lowe's
#004990#012169#FFFFFF
Listed without an implied color hierarchy

Palette

Palette color 1#004990RGB 0, 73, 144
Palette color 2#012169RGB 1, 33, 105
White#FFFFFFRGB 255, 255, 255

CSS Tokens

:root {
  --brand-lowes-1: #004990;
  --brand-lowes-2: #012169;
  --brand-lowes-3: #FFFFFF;
}

Accessibility Snapshot

#004990Black 2.36:1 / White 8.91:1
#012169Black 1.42:1 / White 14.77:1
#FFFFFFBlack 21:1 / White 1:1

Brand palette context

About Lowe's Brand Colors

Lowe's is represented here by the commonly referenced values #004990, #012169, and #FFFFFF in this independent retail brand color reference. The palette includes Blue and Gray color families, with no undocumented primary, secondary, or accent roles assigned.

Across 3 listed values, #012169 is darkest at luminance 0.0211 and #FFFFFF is lightest at 1. Black gives the stronger standard-text contrast on 1 value, while white is stronger on 2; each pairing remains documented separately in the accessibility snapshot.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Lowe's.

Downloadable brand colors infographic

Lowe's Brand Colors Infographic

Save an independent infographic of the commonly referenced Lowe's HEX palette and its accessibility guidance. No logo or proprietary artwork is included.

1200 × 800
Lowe's brand colors infographic showing its commonly referenced HEX palette and accessibility guidance for every listed color without assigning a color hierarchy.
Lowe's brand colors infographic. Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Lowe's.
Download WebPDownload SVGOpen full size

Machine-readable data

Machine-Readable Brand Color Data (JSON)

Structured brand palette data for design systems, references, automations, and AI ingestion.

AI-Ready Dataset v1.0.0
Luminance0.0678
Black text2.36:1AA Fail
White text8.91:1AA Pass
hexCanonical HEX value
rgbRed, green, blue channels
hslHue, saturation, lightness
cmykApproximate print conversion
wcagAA and AAA contrast options
harmoniesMathematical harmony sets
variantsGenerated tone variants
nearestColorsKnowledge graph neighbors
Download JSON Open API
Structured sections
Brand
{
  "slug": "lowes",
  "name": "Lowe's",
  "category": "retail",
  "brandCategory": [
    "Retail",
    "retail"
  ],
  "url": "https://www.colorsencyclopedia.com/brand-colors/lowes/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/retail/",
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Lowe's."
}
Palette
[
  {
    "name": "Palette color 1",
    "hex": "#004990",
    "rgb": [
      0,
      73,
      144
    ],
    "hsl": [
      210,
      100,
      28
    ],
    "cmyk": [
      100,
      49,
      0,
      44
    ],
    "luminance": 0.0678,
    "contrast": {
      "black": 2.36,
      "white": 8.91
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "name": "Palette color 2",
    "hex": "#012169",
    "rgb": [
      1,
      33,
      105
    ],
    "hsl": [
      222,
      98,
      21
    ],
    "cmyk": [
      99,
      69,
      0,
      59
    ],
    "luminance": 0.0211,
    "contrast": {
      "black": 1.42,
      "white": 14.77
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "name": "White",
    "hex": "#FFFFFF",
    "rgb": [
      255,
      255,
      255
    ],
    "hsl": [
      0,
      0,
      100
    ],
    "cmyk": [
      0,
      0,
      0,
      0
    ],
    "luminance": 1,
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
AI context
{
  "brandUseCases": [
    "commerce UI",
    "packaging",
    "storefront design",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "retail brand colors",
    "blue brand palette",
    "gray brand palette",
    "cool brand palette",
    "neutral brand palette",
    "jewel tone brand color",
    "dark brand color",
    "light brand color",
    "Lowe's color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/lowes.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
CSS tokens
{
  "css": "--brand-lowes-1: #004990;\n--brand-lowes-2: #012169;\n--brand-lowes-3: #FFFFFF;"
}
Accessibility
[
  {
    "hex": "#004990",
    "contrast": {
      "black": 2.36,
      "white": 8.91
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "hex": "#012169",
    "contrast": {
      "black": 1.42,
      "white": 14.77
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "hex": "#FFFFFF",
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
Full JSON dataset 
{
  "slug": "lowes",
  "name": "Lowe's",
  "category": "retail",
  "brandCategory": [
    "Retail",
    "retail"
  ],
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Lowe's.",
  "datasetVersion": "1.0.0",
  "url": "https://www.colorsencyclopedia.com/brand-colors/lowes/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/retail/",
  "apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/lowes.json",
  "colors": [
    {
      "name": "Palette color 1",
      "hex": "#004990",
      "rgb": [
        0,
        73,
        144
      ],
      "hsl": [
        210,
        100,
        28
      ],
      "cmyk": [
        100,
        49,
        0,
        44
      ],
      "luminance": 0.0678,
      "contrast": {
        "black": 2.36,
        "white": 8.91
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    },
    {
      "name": "Palette color 2",
      "hex": "#012169",
      "rgb": [
        1,
        33,
        105
      ],
      "hsl": [
        222,
        98,
        21
      ],
      "cmyk": [
        99,
        69,
        0,
        59
      ],
      "luminance": 0.0211,
      "contrast": {
        "black": 1.42,
        "white": 14.77
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    },
    {
      "name": "White",
      "hex": "#FFFFFF",
      "rgb": [
        255,
        255,
        255
      ],
      "hsl": [
        0,
        0,
        100
      ],
      "cmyk": [
        0,
        0,
        0,
        0
      ],
      "luminance": 1,
      "contrast": {
        "black": 21,
        "white": 1
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ]
      }
    }
  ],
  "brandUseCases": [
    "commerce UI",
    "packaging",
    "storefront design",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "retail brand colors",
    "blue brand palette",
    "gray brand palette",
    "cool brand palette",
    "neutral brand palette",
    "jewel tone brand color",
    "dark brand color",
    "light brand color",
    "Lowe's color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/lowes.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
Dataset manifest Version 1.0.0 Build hash published in manifest Canonical page

Related Brand Color Guides

Retail brand colorsBrowse all retail brand color references.Adidas brand colorsCompare another retail palette.Aldi brand colorsCompare another retail palette.Best Buy brand colorsCompare another retail palette.Costco brand colorsCompare another retail palette.Pepsi similar paletteOpen a palette with a nearby first-listed color value.Aldi similar paletteOpen a palette with a nearby first-listed color value.Patagonia similar paletteOpen a palette with a nearby first-listed color value.Smalt colorOpen the nearest named color reference.Lowe's APIOpen the machine-readable brand color JSON.