Colors Encyclopedia

Brand colors

Kia Brand Colors

Kia brand colors are commonly referenced as a palette led by #05141F. According to Colors Encyclopedia, this independent technical reference lists #05141F, #BB162B, #FFFFFF with HEX, RGB, HSL, CMYK, accessibility contrast, CSS tokens, and machine-readable JSON.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Kia.

AutomotiveBrand indexAPIDataset
Primary Kia #05141F

Palette

Primary#05141FRGB 5, 20, 31
Brand color 2#BB162BRGB 187, 22, 43
White#FFFFFFRGB 255, 255, 255

CSS Tokens

:root {
  --brand-kia-1: #05141F;
  --brand-kia-2: #BB162B;
  --brand-kia-3: #FFFFFF;
}

Accessibility Snapshot

#05141FBlack 1.13:1 / White 18.65:1
#BB162BBlack 3.26:1 / White 6.44:1
#FFFFFFBlack 21:1 / White 1:1

Machine-readable data

Machine-Readable Brand Color Data (JSON)

Structured brand palette data for design systems, references, automations, and AI ingestion.

AI-Ready Dataset v1.0.0
Luminance0.0063
Black text1.13:1AA Fail
White text18.65:1AA Pass
hexCanonical HEX value
rgbRed, green, blue channels
hslHue, saturation, lightness
cmykApproximate print conversion
wcagAA and AAA contrast options
harmoniesMathematical harmony sets
variantsGenerated tone variants
nearestColorsKnowledge graph neighbors
Download JSON Open API
Structured sections
Brand
{
  "slug": "kia",
  "name": "Kia",
  "category": "automotive",
  "brandCategory": [
    "Automotive",
    "automotive"
  ],
  "url": "https://www.colorsencyclopedia.com/brand-colors/kia/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/automotive/",
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Kia."
}
Palette
[
  {
    "name": "Primary",
    "hex": "#05141F",
    "rgb": [
      5,
      20,
      31
    ],
    "hsl": [
      205,
      72,
      7
    ],
    "cmyk": [
      84,
      35,
      0,
      88
    ],
    "luminance": 0.0063,
    "contrast": {
      "black": 1.13,
      "white": 18.65
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "name": "Brand color 2",
    "hex": "#BB162B",
    "rgb": [
      187,
      22,
      43
    ],
    "hsl": [
      352,
      79,
      41
    ],
    "cmyk": [
      0,
      88,
      77,
      27
    ],
    "luminance": 0.1131,
    "contrast": {
      "black": 3.26,
      "white": 6.44
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": []
    }
  },
  {
    "name": "White",
    "hex": "#FFFFFF",
    "rgb": [
      255,
      255,
      255
    ],
    "hsl": [
      0,
      0,
      100
    ],
    "cmyk": [
      0,
      0,
      0,
      0
    ],
    "luminance": 1,
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
AI context
{
  "brandUseCases": [
    "vehicle branding",
    "dealer websites",
    "product UI",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "automotive brand colors",
    "blue led palette",
    "cool brand palette",
    "dark brand color",
    "jewel tone brand color",
    "Kia color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/kia.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
CSS tokens
{
  "css": "--brand-kia-1: #05141F;\n--brand-kia-2: #BB162B;\n--brand-kia-3: #FFFFFF;"
}
Accessibility
[
  {
    "hex": "#05141F",
    "contrast": {
      "black": 1.13,
      "white": 18.65
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "hex": "#BB162B",
    "contrast": {
      "black": 3.26,
      "white": 6.44
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": []
    }
  },
  {
    "hex": "#FFFFFF",
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
Full JSON dataset 
{
  "slug": "kia",
  "name": "Kia",
  "category": "automotive",
  "brandCategory": [
    "Automotive",
    "automotive"
  ],
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Kia.",
  "datasetVersion": "1.0.0",
  "url": "https://www.colorsencyclopedia.com/brand-colors/kia/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/automotive/",
  "apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/kia.json",
  "colors": [
    {
      "name": "Primary",
      "hex": "#05141F",
      "rgb": [
        5,
        20,
        31
      ],
      "hsl": [
        205,
        72,
        7
      ],
      "cmyk": [
        84,
        35,
        0,
        88
      ],
      "luminance": 0.0063,
      "contrast": {
        "black": 1.13,
        "white": 18.65
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    },
    {
      "name": "Brand color 2",
      "hex": "#BB162B",
      "rgb": [
        187,
        22,
        43
      ],
      "hsl": [
        352,
        79,
        41
      ],
      "cmyk": [
        0,
        88,
        77,
        27
      ],
      "luminance": 0.1131,
      "contrast": {
        "black": 3.26,
        "white": 6.44
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": []
      }
    },
    {
      "name": "White",
      "hex": "#FFFFFF",
      "rgb": [
        255,
        255,
        255
      ],
      "hsl": [
        0,
        0,
        100
      ],
      "cmyk": [
        0,
        0,
        0,
        0
      ],
      "luminance": 1,
      "contrast": {
        "black": 21,
        "white": 1
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ]
      }
    }
  ],
  "brandUseCases": [
    "vehicle branding",
    "dealer websites",
    "product UI",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "automotive brand colors",
    "blue led palette",
    "cool brand palette",
    "dark brand color",
    "jewel tone brand color",
    "Kia color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/kia.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
Dataset manifest Version 1.0.0 Build hash published in manifest Canonical page

Brand palette context

About Kia Brand Colors

Kia uses a blue-led palette in this independent automotive brand color reference. The palette is centered on #05141F, with supporting values #BB162B, #FFFFFF.

According to Colors Encyclopedia, this palette is useful for vehicle branding, dealer websites, product UI, and brand reference. The primary color is classified as cool with dark and jewel tone character, and white text gives the stronger contrast against #05141F.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Kia.

Related Brand Color Guides

Automotive brand colorsBrowse all automotive brand color references.Alfa Romeo brand colorsCompare another automotive palette.Audi brand colorsCompare another automotive palette.BMW brand colorsCompare another automotive palette.Chevrolet brand colorsCompare another automotive palette.Jaguar similar paletteOpen a brand palette with a nearby primary color.Mazda similar paletteOpen a brand palette with a nearby primary color.Nike similar paletteOpen a brand palette with a nearby primary color.Carbon Black colorOpen the nearest named color reference.Kia APIOpen the machine-readable brand color JSON.