Colors Encyclopedia

Brand colors

Alfa Romeo Brand Colors

Alfa Romeo palette: #981E32, #1C1C1C, #FFFFFF. Compare HEX/RGB, WCAG contrast and CSS tokens; open independent JSON data.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Alfa Romeo.

AutomotiveBrand indexAPIDataset
Commonly referenced palette Alfa Romeo
#981E32#1C1C1C#FFFFFF
Listed without an implied color hierarchy

Palette

Palette color 1#981E32RGB 152, 30, 50
Carbon Fiber#1C1C1CRGB 28, 28, 28
White#FFFFFFRGB 255, 255, 255

CSS Tokens

:root {
  --brand-alfa-romeo-1: #981E32;
  --brand-alfa-romeo-2: #1C1C1C;
  --brand-alfa-romeo-3: #FFFFFF;
}

Accessibility Snapshot

#981E32Black 2.57:1 / White 8.18:1
#1C1C1CBlack 1.23:1 / White 17.05:1
#FFFFFFBlack 21:1 / White 1:1

Brand palette context · Editorially reviewed

About Alfa Romeo Brand Colors

Alfa Romeo's round badge has carried Milan inside it since the company was registered as A.L.F.A. in 1910. Giuseppe Merosi's design joined the red cross of the Municipality of Milan with the Visconti Biscione serpent; both elements and the name survived later corporate and national changes. The Quadrifoglio is a separate racing and performance symbol first used at the 1923 Targa Florio.

Red, dark blue, and white cannot reproduce the badge's green serpent, metallic ring, cross, enamel, or historic variants, so this page should be read as a partial digital palette. Do not collapse the corporate roundel, Quadrifoglio, model lettering, and motorsport graphics into one system. Vehicle warnings and status also require standard icons and text.

This unaffiliated reference does not reproduce Alfa Romeo, Biscione, cross, or Quadrifoglio artwork, certify vehicles, represent a dealer, imply endorsement, or grant trademark rights.

Downloadable brand colors infographic

Alfa Romeo Brand Colors Infographic

Save an independent infographic of the commonly referenced Alfa Romeo HEX palette and its accessibility guidance. No logo or proprietary artwork is included.

1200 × 800
Alfa Romeo brand colors infographic showing its commonly referenced HEX palette and accessibility guidance for every listed color without assigning a color hierarchy.
Alfa Romeo brand colors infographic. Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Alfa Romeo.
Download WebPDownload SVGOpen full size

Machine-readable data

Machine-Readable Brand Color Data (JSON)

Structured brand palette data for design systems, references, automations, and AI ingestion.

AI-Ready Dataset v1.0.0
Luminance0.0783
Black text2.57:1AA Fail
White text8.18:1AA Pass
hexCanonical HEX value
rgbRed, green, blue channels
hslHue, saturation, lightness
cmykApproximate print conversion
wcagAA and AAA contrast options
harmoniesMathematical harmony sets
variantsGenerated tone variants
nearestColorsKnowledge graph neighbors
Download JSON Open API
Structured sections
Brand
{
  "slug": "alfa-romeo",
  "name": "Alfa Romeo",
  "category": "automotive",
  "brandCategory": [
    "Automotive",
    "automotive"
  ],
  "url": "https://www.colorsencyclopedia.com/brand-colors/alfa-romeo/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/automotive/",
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Alfa Romeo."
}
Palette
[
  {
    "name": "Palette color 1",
    "hex": "#981E32",
    "rgb": [
      152,
      30,
      50
    ],
    "hsl": [
      350,
      67,
      36
    ],
    "cmyk": [
      0,
      80,
      67,
      40
    ],
    "luminance": 0.0783,
    "contrast": {
      "black": 2.57,
      "white": 8.18
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "name": "Carbon Fiber",
    "hex": "#1C1C1C",
    "rgb": [
      28,
      28,
      28
    ],
    "hsl": [
      0,
      0,
      11
    ],
    "cmyk": [
      0,
      0,
      0,
      89
    ],
    "luminance": 0.0116,
    "contrast": {
      "black": 1.23,
      "white": 17.05
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "name": "White",
    "hex": "#FFFFFF",
    "rgb": [
      255,
      255,
      255
    ],
    "hsl": [
      0,
      0,
      100
    ],
    "cmyk": [
      0,
      0,
      0,
      0
    ],
    "luminance": 1,
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
AI context
{
  "brandUseCases": [
    "vehicle branding",
    "dealer websites",
    "product UI",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "automotive brand colors",
    "red brand palette",
    "gray brand palette",
    "warm brand palette",
    "neutral brand palette",
    "balanced brand color",
    "dark brand color",
    "light brand color",
    "Alfa Romeo color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/alfa-romeo.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
CSS tokens
{
  "css": "--brand-alfa-romeo-1: #981E32;\n--brand-alfa-romeo-2: #1C1C1C;\n--brand-alfa-romeo-3: #FFFFFF;"
}
Accessibility
[
  {
    "hex": "#981E32",
    "contrast": {
      "black": 2.57,
      "white": 8.18
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "hex": "#1C1C1C",
    "contrast": {
      "black": 1.23,
      "white": 17.05
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "hex": "#FFFFFF",
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
Full JSON dataset 
{
  "slug": "alfa-romeo",
  "name": "Alfa Romeo",
  "category": "automotive",
  "brandCategory": [
    "Automotive",
    "automotive"
  ],
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Alfa Romeo.",
  "datasetVersion": "1.0.0",
  "url": "https://www.colorsencyclopedia.com/brand-colors/alfa-romeo/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/automotive/",
  "apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/alfa-romeo.json",
  "colors": [
    {
      "name": "Palette color 1",
      "hex": "#981E32",
      "rgb": [
        152,
        30,
        50
      ],
      "hsl": [
        350,
        67,
        36
      ],
      "cmyk": [
        0,
        80,
        67,
        40
      ],
      "luminance": 0.0783,
      "contrast": {
        "black": 2.57,
        "white": 8.18
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    },
    {
      "name": "Carbon Fiber",
      "hex": "#1C1C1C",
      "rgb": [
        28,
        28,
        28
      ],
      "hsl": [
        0,
        0,
        11
      ],
      "cmyk": [
        0,
        0,
        0,
        89
      ],
      "luminance": 0.0116,
      "contrast": {
        "black": 1.23,
        "white": 17.05
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    },
    {
      "name": "White",
      "hex": "#FFFFFF",
      "rgb": [
        255,
        255,
        255
      ],
      "hsl": [
        0,
        0,
        100
      ],
      "cmyk": [
        0,
        0,
        0,
        0
      ],
      "luminance": 1,
      "contrast": {
        "black": 21,
        "white": 1
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ]
      }
    }
  ],
  "brandUseCases": [
    "vehicle branding",
    "dealer websites",
    "product UI",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "automotive brand colors",
    "red brand palette",
    "gray brand palette",
    "warm brand palette",
    "neutral brand palette",
    "balanced brand color",
    "dark brand color",
    "light brand color",
    "Alfa Romeo color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/alfa-romeo.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
Dataset manifest Version 1.0.0 Build hash published in manifest Canonical page

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