Brand colors

MIT Brand Colors

MIT brand colors are commonly referenced as a palette led by #A31F34. According to Colors Encyclopedia, this independent technical reference lists #A31F34, #8A8B8C, #FFFFFF with HEX, RGB, HSL, CMYK, accessibility contrast, CSS tokens, and machine-readable JSON.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by MIT.

Primary MIT #A31F34

Palette

Primary#A31F34RGB 163, 31, 52
Brand color 2#8A8B8CRGB 138, 139, 140
White#FFFFFFRGB 255, 255, 255

CSS Tokens

:root {
  --brand-mit-1: #A31F34;
  --brand-mit-2: #8A8B8C;
  --brand-mit-3: #FFFFFF;
}

Accessibility Snapshot

#A31F34Black 2.8:1 / White 7.49:1
#8A8B8CBlack 6.15:1 / White 3.41:1
#FFFFFFBlack 21:1 / White 1:1

Machine-readable data

Machine-Readable Brand Color Data (JSON)

Structured brand palette data for design systems, references, automations, and AI ingestion.

AI-Ready Dataset v1.0.0
Luminance0.0901
Black text2.8:1AA Fail
White text7.49:1AA Pass
hexCanonical HEX value
rgbRed, green, blue channels
hslHue, saturation, lightness
cmykApproximate print conversion
wcagAA and AAA contrast options
harmoniesMathematical harmony sets
variantsGenerated tone variants
nearestColorsKnowledge graph neighbors
Download JSON Open API
Structured sections
Brand
{
  "slug": "mit",
  "name": "MIT",
  "category": "education",
  "brandCategory": [
    "Education",
    "education"
  ],
  "url": "https://www.colorsencyclopedia.com/brand-colors/mit/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/education/",
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by MIT."
}
Palette
[
  {
    "name": "Primary",
    "hex": "#A31F34",
    "rgb": [
      163,
      31,
      52
    ],
    "hsl": [
      350,
      68,
      38
    ],
    "cmyk": [
      0,
      81,
      68,
      36
    ],
    "luminance": 0.0901,
    "contrast": {
      "black": 2.8,
      "white": 7.49
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF"
      ]
    }
  },
  {
    "name": "Brand color 2",
    "hex": "#8A8B8C",
    "rgb": [
      138,
      139,
      140
    ],
    "hsl": [
      210,
      1,
      55
    ],
    "cmyk": [
      1,
      1,
      0,
      45
    ],
    "luminance": 0.2576,
    "contrast": {
      "black": 6.15,
      "white": 3.41
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A"
      ],
      "AAA": []
    }
  },
  {
    "name": "White",
    "hex": "#FFFFFF",
    "rgb": [
      255,
      255,
      255
    ],
    "hsl": [
      0,
      0,
      100
    ],
    "cmyk": [
      0,
      0,
      0,
      0
    ],
    "luminance": 1,
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
AI context
{
  "brandUseCases": [
    "university identity",
    "campus web systems",
    "institutional design",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "education brand colors",
    "red led palette",
    "warm brand palette",
    "balanced brand color",
    "MIT color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/mit.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
CSS tokens
{
  "css": "--brand-mit-1: #A31F34;\n--brand-mit-2: #8A8B8C;\n--brand-mit-3: #FFFFFF;"
}
Accessibility
[
  {
    "hex": "#A31F34",
    "contrast": {
      "black": 2.8,
      "white": 7.49
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF"
      ]
    }
  },
  {
    "hex": "#8A8B8C",
    "contrast": {
      "black": 6.15,
      "white": 3.41
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A"
      ],
      "AAA": []
    }
  },
  {
    "hex": "#FFFFFF",
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
Full JSON dataset
{
  "slug": "mit",
  "name": "MIT",
  "category": "education",
  "brandCategory": [
    "Education",
    "education"
  ],
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by MIT.",
  "datasetVersion": "1.0.0",
  "url": "https://www.colorsencyclopedia.com/brand-colors/mit/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/education/",
  "apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/mit.json",
  "colors": [
    {
      "name": "Primary",
      "hex": "#A31F34",
      "rgb": [
        163,
        31,
        52
      ],
      "hsl": [
        350,
        68,
        38
      ],
      "cmyk": [
        0,
        81,
        68,
        36
      ],
      "luminance": 0.0901,
      "contrast": {
        "black": 2.8,
        "white": 7.49
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF"
        ]
      }
    },
    {
      "name": "Brand color 2",
      "hex": "#8A8B8C",
      "rgb": [
        138,
        139,
        140
      ],
      "hsl": [
        210,
        1,
        55
      ],
      "cmyk": [
        1,
        1,
        0,
        45
      ],
      "luminance": 0.2576,
      "contrast": {
        "black": 6.15,
        "white": 3.41
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A"
        ],
        "AAA": []
      }
    },
    {
      "name": "White",
      "hex": "#FFFFFF",
      "rgb": [
        255,
        255,
        255
      ],
      "hsl": [
        0,
        0,
        100
      ],
      "cmyk": [
        0,
        0,
        0,
        0
      ],
      "luminance": 1,
      "contrast": {
        "black": 21,
        "white": 1
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ]
      }
    }
  ],
  "brandUseCases": [
    "university identity",
    "campus web systems",
    "institutional design",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "education brand colors",
    "red led palette",
    "warm brand palette",
    "balanced brand color",
    "MIT color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/mit.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}

Brand palette context

About MIT Brand Colors

MIT uses a red-led palette in this independent education brand color reference. The palette is centered on #A31F34, with supporting values #8A8B8C, #FFFFFF.

According to Colors Encyclopedia, this palette is useful for university identity, campus web systems, institutional design, and brand reference. The primary color is classified as warm with balanced character, and white text gives the stronger contrast against #A31F34.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by MIT.