Colors Encyclopedia

Brand colors

New Balance Brand Colors

New Balance palette: #E21836, #000000, #FFFFFF. Compare HEX/RGB, WCAG contrast and CSS tokens; open independent JSON data.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by New Balance.

SportsBrand indexAPIDataset
Commonly referenced palette New Balance
#E21836#000000#FFFFFF
Listed without an implied color hierarchy

Palette

Palette color 1#E21836RGB 226, 24, 54
Black#000000RGB 0, 0, 0
White#FFFFFFRGB 255, 255, 255

CSS Tokens

:root {
  --brand-new-balance-1: #E21836;
  --brand-new-balance-2: #000000;
  --brand-new-balance-3: #FFFFFF;
}

Accessibility Snapshot

#E21836Black 4.42:1 / White 4.75:1
#000000Black 1:1 / White 21:1
#FFFFFFBlack 21:1 / White 1:1

Brand palette context

About New Balance Brand Colors

New Balance is represented here by the commonly referenced values #E21836, #000000, and #FFFFFF in this independent sports brand color reference. The palette includes Red and Gray color families, with no undocumented primary, secondary, or accent roles assigned.

Across 3 listed values, #000000 is darkest at luminance 0 and #FFFFFF is lightest at 1. Black gives the stronger standard-text contrast on 1 value, while white is stronger on 2; each pairing remains documented separately in the accessibility snapshot.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by New Balance.

Downloadable brand colors infographic

New Balance Brand Colors Infographic

Save an independent infographic of the commonly referenced New Balance HEX palette and its accessibility guidance. No logo or proprietary artwork is included.

1200 × 800
New Balance brand colors infographic showing its commonly referenced HEX palette and accessibility guidance for every listed color without assigning a color hierarchy.
New Balance brand colors infographic. Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by New Balance.
Download WebPDownload SVGOpen full size

Machine-readable data

Machine-Readable Brand Color Data (JSON)

Structured brand palette data for design systems, references, automations, and AI ingestion.

AI-Ready Dataset v1.0.0
Luminance0.1709
Black text4.42:1AA Fail
White text4.75:1AA Pass
hexCanonical HEX value
rgbRed, green, blue channels
hslHue, saturation, lightness
cmykApproximate print conversion
wcagAA and AAA contrast options
harmoniesMathematical harmony sets
variantsGenerated tone variants
nearestColorsKnowledge graph neighbors
Download JSON Open API
Structured sections
Brand
{
  "slug": "new-balance",
  "name": "New Balance",
  "category": "sports",
  "brandCategory": [
    "Sports",
    "sports"
  ],
  "url": "https://www.colorsencyclopedia.com/brand-colors/new-balance/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/sports/",
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by New Balance."
}
Palette
[
  {
    "name": "Palette color 1",
    "hex": "#E21836",
    "rgb": [
      226,
      24,
      54
    ],
    "hsl": [
      351,
      81,
      49
    ],
    "cmyk": [
      0,
      89,
      76,
      11
    ],
    "luminance": 0.1709,
    "contrast": {
      "black": 4.42,
      "white": 4.75
    },
    "wcag": {
      "AA": [
        "#FFFFFF"
      ],
      "AAA": []
    }
  },
  {
    "name": "Black",
    "hex": "#000000",
    "rgb": [
      0,
      0,
      0
    ],
    "hsl": [
      0,
      0,
      0
    ],
    "cmyk": [
      0,
      0,
      0,
      100
    ],
    "luminance": 0,
    "contrast": {
      "black": 1,
      "white": 21
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "name": "White",
    "hex": "#FFFFFF",
    "rgb": [
      255,
      255,
      255
    ],
    "hsl": [
      0,
      0,
      100
    ],
    "cmyk": [
      0,
      0,
      0,
      0
    ],
    "luminance": 1,
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
AI context
{
  "brandUseCases": [
    "team-adjacent graphics",
    "event systems",
    "merchandise design",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "sports brand colors",
    "red brand palette",
    "gray brand palette",
    "warm brand palette",
    "neutral brand palette",
    "vibrant brand color",
    "dark brand color",
    "light brand color",
    "New Balance color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/new-balance.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
CSS tokens
{
  "css": "--brand-new-balance-1: #E21836;\n--brand-new-balance-2: #000000;\n--brand-new-balance-3: #FFFFFF;"
}
Accessibility
[
  {
    "hex": "#E21836",
    "contrast": {
      "black": 4.42,
      "white": 4.75
    },
    "wcag": {
      "AA": [
        "#FFFFFF"
      ],
      "AAA": []
    }
  },
  {
    "hex": "#000000",
    "contrast": {
      "black": 1,
      "white": 21
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "hex": "#FFFFFF",
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
Full JSON dataset 
{
  "slug": "new-balance",
  "name": "New Balance",
  "category": "sports",
  "brandCategory": [
    "Sports",
    "sports"
  ],
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by New Balance.",
  "datasetVersion": "1.0.0",
  "url": "https://www.colorsencyclopedia.com/brand-colors/new-balance/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/sports/",
  "apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/new-balance.json",
  "colors": [
    {
      "name": "Palette color 1",
      "hex": "#E21836",
      "rgb": [
        226,
        24,
        54
      ],
      "hsl": [
        351,
        81,
        49
      ],
      "cmyk": [
        0,
        89,
        76,
        11
      ],
      "luminance": 0.1709,
      "contrast": {
        "black": 4.42,
        "white": 4.75
      },
      "wcag": {
        "AA": [
          "#FFFFFF"
        ],
        "AAA": []
      }
    },
    {
      "name": "Black",
      "hex": "#000000",
      "rgb": [
        0,
        0,
        0
      ],
      "hsl": [
        0,
        0,
        0
      ],
      "cmyk": [
        0,
        0,
        0,
        100
      ],
      "luminance": 0,
      "contrast": {
        "black": 1,
        "white": 21
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    },
    {
      "name": "White",
      "hex": "#FFFFFF",
      "rgb": [
        255,
        255,
        255
      ],
      "hsl": [
        0,
        0,
        100
      ],
      "cmyk": [
        0,
        0,
        0,
        0
      ],
      "luminance": 1,
      "contrast": {
        "black": 21,
        "white": 1
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ]
      }
    }
  ],
  "brandUseCases": [
    "team-adjacent graphics",
    "event systems",
    "merchandise design",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "sports brand colors",
    "red brand palette",
    "gray brand palette",
    "warm brand palette",
    "neutral brand palette",
    "vibrant brand color",
    "dark brand color",
    "light brand color",
    "New Balance color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/new-balance.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
Dataset manifest Version 1.0.0 Build hash published in manifest Canonical page

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