Colors Encyclopedia

Brand colors

Lyft Brand Colors

Lyft palette: #FF00BF, #11111F, #FFFFFF. Compare HEX/RGB, WCAG contrast and CSS tokens; open independent JSON data.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Lyft.

TravelBrand indexAPIDataset
Commonly referenced palette Lyft
#FF00BF#11111F#FFFFFF
Listed without an implied color hierarchy

Palette

Palette color 1#FF00BFRGB 255, 0, 191
Palette color 2#11111FRGB 17, 17, 31
White#FFFFFFRGB 255, 255, 255

CSS Tokens

:root {
  --brand-lyft-1: #FF00BF;
  --brand-lyft-2: #11111F;
  --brand-lyft-3: #FFFFFF;
}

Accessibility Snapshot

#FF00BFBlack 6:1 / White 3.5:1
#11111FBlack 1.12:1 / White 18.68:1
#FFFFFFBlack 21:1 / White 1:1

Brand palette context

About Lyft Brand Colors

Lyft is represented here by the commonly referenced values #FF00BF, #11111F, and #FFFFFF in this independent travel & hospitality brand color reference. The palette includes Pink, Blue, and Gray color families, with no undocumented primary, secondary, or accent roles assigned.

Across 3 listed values, #11111F is darkest at luminance 0.0062 and #FFFFFF is lightest at 1. Black gives the stronger standard-text contrast on 2 values, while white is stronger on 1; each pairing remains documented separately in the accessibility snapshot.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Lyft.

Downloadable brand colors infographic

Lyft Brand Colors Infographic

Save an independent infographic of the commonly referenced Lyft HEX palette and its accessibility guidance. No logo or proprietary artwork is included.

1200 × 800
Lyft brand colors infographic showing its commonly referenced HEX palette and accessibility guidance for every listed color without assigning a color hierarchy.
Lyft brand colors infographic. Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Lyft.
Download WebPDownload SVGOpen full size

Machine-readable data

Machine-Readable Brand Color Data (JSON)

Structured brand palette data for design systems, references, automations, and AI ingestion.

AI-Ready Dataset v1.0.0
Luminance0.2502
Black text6:1AA Pass
White text3.5:1AA Fail
hexCanonical HEX value
rgbRed, green, blue channels
hslHue, saturation, lightness
cmykApproximate print conversion
wcagAA and AAA contrast options
harmoniesMathematical harmony sets
variantsGenerated tone variants
nearestColorsKnowledge graph neighbors
Download JSON Open API
Structured sections
Brand
{
  "slug": "lyft",
  "name": "Lyft",
  "category": "travel",
  "brandCategory": [
    "Travel & Hospitality",
    "travel"
  ],
  "url": "https://www.colorsencyclopedia.com/brand-colors/lyft/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/travel/",
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Lyft."
}
Palette
[
  {
    "name": "Palette color 1",
    "hex": "#FF00BF",
    "rgb": [
      255,
      0,
      191
    ],
    "hsl": [
      315,
      100,
      50
    ],
    "cmyk": [
      0,
      100,
      25,
      0
    ],
    "luminance": 0.2502,
    "contrast": {
      "black": 6,
      "white": 3.5
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A"
      ],
      "AAA": []
    }
  },
  {
    "name": "Palette color 2",
    "hex": "#11111F",
    "rgb": [
      17,
      17,
      31
    ],
    "hsl": [
      240,
      29,
      9
    ],
    "cmyk": [
      45,
      45,
      0,
      88
    ],
    "luminance": 0.0062,
    "contrast": {
      "black": 1.12,
      "white": 18.68
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "name": "White",
    "hex": "#FFFFFF",
    "rgb": [
      255,
      255,
      255
    ],
    "hsl": [
      0,
      0,
      100
    ],
    "cmyk": [
      0,
      0,
      0,
      0
    ],
    "luminance": 1,
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
AI context
{
  "brandUseCases": [
    "booking UI",
    "hospitality branding",
    "airline design",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "travel & hospitality brand colors",
    "pink brand palette",
    "blue brand palette",
    "gray brand palette",
    "warm brand palette",
    "cool brand palette",
    "neutral brand palette",
    "vibrant brand color",
    "dark brand color",
    "light brand color",
    "Lyft color reference"
  ],
  "contrastSafeWith": [
    "#000000",
    "#1A1A1A",
    "#FFFFFF",
    "#F5F5F5",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/lyft.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
CSS tokens
{
  "css": "--brand-lyft-1: #FF00BF;\n--brand-lyft-2: #11111F;\n--brand-lyft-3: #FFFFFF;"
}
Accessibility
[
  {
    "hex": "#FF00BF",
    "contrast": {
      "black": 6,
      "white": 3.5
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A"
      ],
      "AAA": []
    }
  },
  {
    "hex": "#11111F",
    "contrast": {
      "black": 1.12,
      "white": 18.68
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "hex": "#FFFFFF",
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
Full JSON dataset 
{
  "slug": "lyft",
  "name": "Lyft",
  "category": "travel",
  "brandCategory": [
    "Travel & Hospitality",
    "travel"
  ],
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Lyft.",
  "datasetVersion": "1.0.0",
  "url": "https://www.colorsencyclopedia.com/brand-colors/lyft/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/travel/",
  "apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/lyft.json",
  "colors": [
    {
      "name": "Palette color 1",
      "hex": "#FF00BF",
      "rgb": [
        255,
        0,
        191
      ],
      "hsl": [
        315,
        100,
        50
      ],
      "cmyk": [
        0,
        100,
        25,
        0
      ],
      "luminance": 0.2502,
      "contrast": {
        "black": 6,
        "white": 3.5
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A"
        ],
        "AAA": []
      }
    },
    {
      "name": "Palette color 2",
      "hex": "#11111F",
      "rgb": [
        17,
        17,
        31
      ],
      "hsl": [
        240,
        29,
        9
      ],
      "cmyk": [
        45,
        45,
        0,
        88
      ],
      "luminance": 0.0062,
      "contrast": {
        "black": 1.12,
        "white": 18.68
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    },
    {
      "name": "White",
      "hex": "#FFFFFF",
      "rgb": [
        255,
        255,
        255
      ],
      "hsl": [
        0,
        0,
        100
      ],
      "cmyk": [
        0,
        0,
        0,
        0
      ],
      "luminance": 1,
      "contrast": {
        "black": 21,
        "white": 1
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ]
      }
    }
  ],
  "brandUseCases": [
    "booking UI",
    "hospitality branding",
    "airline design",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "travel & hospitality brand colors",
    "pink brand palette",
    "blue brand palette",
    "gray brand palette",
    "warm brand palette",
    "cool brand palette",
    "neutral brand palette",
    "vibrant brand color",
    "dark brand color",
    "light brand color",
    "Lyft color reference"
  ],
  "contrastSafeWith": [
    "#000000",
    "#1A1A1A",
    "#FFFFFF",
    "#F5F5F5",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/lyft.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
Dataset manifest Version 1.0.0 Build hash published in manifest Canonical page

Related Brand Color Guides

Travel & Hospitality brand colorsBrowse all travel & hospitality brand color references.Accor brand colorsCompare another travel & hospitality palette.Air France brand colorsCompare another travel & hospitality palette.Airbnb brand colorsCompare another travel & hospitality palette.American Airlines brand colorsCompare another travel & hospitality palette.Dribbble similar paletteOpen a palette with a nearby first-listed color value.TikTok Music similar paletteOpen a palette with a nearby first-listed color value.TikTok similar paletteOpen a palette with a nearby first-listed color value.Hot Magenta colorOpen the nearest named color reference.Lyft APIOpen the machine-readable brand color JSON.