Brand colors
TikTok Brand Colors
TikTok brand colors are commonly referenced as a palette led by #FE2C55. According to Colors Encyclopedia, this independent technical reference lists #FE2C55, #25F4EE, #000000, #FFFFFF with HEX, RGB, HSL, CMYK, accessibility contrast, CSS tokens, and machine-readable JSON.
Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by TikTok.
#FE2C55
Palette
#FE2C55RGB 254, 44, 85#25F4EERGB 37, 244, 238#000000RGB 0, 0, 0#FFFFFFRGB 255, 255, 255CSS Tokens
:root {
--brand-tiktok-1: #FE2C55;
--brand-tiktok-2: #25F4EE;
--brand-tiktok-3: #000000;
--brand-tiktok-4: #FFFFFF;
}
Accessibility Snapshot
Machine-readable data
Machine-Readable Brand Color Data (JSON)
Structured brand palette data for design systems, references, automations, and AI ingestion.
hexCanonical HEX valuergbRed, green, blue channelshslHue, saturation, lightnesscmykApproximate print conversionwcagAA and AAA contrast optionsharmoniesMathematical harmony setsvariantsGenerated tone variantsnearestColorsKnowledge graph neighborsStructured sections
Brand
{
"slug": "tiktok",
"name": "TikTok",
"category": "social-media",
"brandCategory": [
"Social Media",
"social-media"
],
"url": "https://www.colorsencyclopedia.com/brand-colors/tiktok/",
"categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/social-media/",
"disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by TikTok."
}Palette
[
{
"name": "Primary",
"hex": "#FE2C55",
"rgb": [
254,
44,
85
],
"hsl": [
348,
99,
58
],
"cmyk": [
0,
83,
67,
0
],
"luminance": 0.2353,
"contrast": {
"black": 5.71,
"white": 3.68
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A"
],
"AAA": []
}
},
{
"name": "Brand color 2",
"hex": "#25F4EE",
"rgb": [
37,
244,
238
],
"hsl": [
178,
90,
55
],
"cmyk": [
85,
0,
2,
4
],
"luminance": 0.7127,
"contrast": {
"black": 15.25,
"white": 1.38
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A",
"#36454F"
],
"AAA": [
"#000000",
"#1A1A1A",
"#36454F"
]
}
},
{
"name": "Black",
"hex": "#000000",
"rgb": [
0,
0,
0
],
"hsl": [
0,
0,
0
],
"cmyk": [
0,
0,
0,
100
],
"luminance": 0,
"contrast": {
"black": 1,
"white": 21
},
"wcag": {
"AA": [
"#FFFFFF",
"#F5F5F5"
],
"AAA": [
"#FFFFFF",
"#F5F5F5"
]
}
},
{
"name": "White",
"hex": "#FFFFFF",
"rgb": [
255,
255,
255
],
"hsl": [
0,
0,
100
],
"cmyk": [
0,
0,
0,
0
],
"luminance": 1,
"contrast": {
"black": 21,
"white": 1
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A",
"#36454F"
],
"AAA": [
"#000000",
"#1A1A1A",
"#36454F"
]
}
}
]AI context
{
"brandUseCases": [
"social UI",
"creator tools",
"share graphics",
"brand reference",
"design systems",
"CSS tokens",
"accessibility checks"
],
"semanticGroups": [
"social media brand colors",
"red led palette",
"warm brand palette",
"vibrant brand color",
"TikTok color reference"
],
"contrastSafeWith": [
"#000000",
"#1A1A1A",
"#36454F",
"#FFFFFF",
"#F5F5F5"
],
"relatedEndpoints": [
"https://www.colorsencyclopedia.com/api/brand-colors/tiktok.json",
"https://www.colorsencyclopedia.com/api/brand-colors.json"
]
}CSS tokens
{
"css": "--brand-tiktok-1: #FE2C55;\n--brand-tiktok-2: #25F4EE;\n--brand-tiktok-3: #000000;\n--brand-tiktok-4: #FFFFFF;"
}Accessibility
[
{
"hex": "#FE2C55",
"contrast": {
"black": 5.71,
"white": 3.68
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A"
],
"AAA": []
}
},
{
"hex": "#25F4EE",
"contrast": {
"black": 15.25,
"white": 1.38
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A",
"#36454F"
],
"AAA": [
"#000000",
"#1A1A1A",
"#36454F"
]
}
},
{
"hex": "#000000",
"contrast": {
"black": 1,
"white": 21
},
"wcag": {
"AA": [
"#FFFFFF",
"#F5F5F5"
],
"AAA": [
"#FFFFFF",
"#F5F5F5"
]
}
},
{
"hex": "#FFFFFF",
"contrast": {
"black": 21,
"white": 1
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A",
"#36454F"
],
"AAA": [
"#000000",
"#1A1A1A",
"#36454F"
]
}
}
]Full JSON dataset
{
"slug": "tiktok",
"name": "TikTok",
"category": "social-media",
"brandCategory": [
"Social Media",
"social-media"
],
"disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by TikTok.",
"datasetVersion": "1.0.0",
"url": "https://www.colorsencyclopedia.com/brand-colors/tiktok/",
"categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/social-media/",
"apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/tiktok.json",
"colors": [
{
"name": "Primary",
"hex": "#FE2C55",
"rgb": [
254,
44,
85
],
"hsl": [
348,
99,
58
],
"cmyk": [
0,
83,
67,
0
],
"luminance": 0.2353,
"contrast": {
"black": 5.71,
"white": 3.68
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A"
],
"AAA": []
}
},
{
"name": "Brand color 2",
"hex": "#25F4EE",
"rgb": [
37,
244,
238
],
"hsl": [
178,
90,
55
],
"cmyk": [
85,
0,
2,
4
],
"luminance": 0.7127,
"contrast": {
"black": 15.25,
"white": 1.38
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A",
"#36454F"
],
"AAA": [
"#000000",
"#1A1A1A",
"#36454F"
]
}
},
{
"name": "Black",
"hex": "#000000",
"rgb": [
0,
0,
0
],
"hsl": [
0,
0,
0
],
"cmyk": [
0,
0,
0,
100
],
"luminance": 0,
"contrast": {
"black": 1,
"white": 21
},
"wcag": {
"AA": [
"#FFFFFF",
"#F5F5F5"
],
"AAA": [
"#FFFFFF",
"#F5F5F5"
]
}
},
{
"name": "White",
"hex": "#FFFFFF",
"rgb": [
255,
255,
255
],
"hsl": [
0,
0,
100
],
"cmyk": [
0,
0,
0,
0
],
"luminance": 1,
"contrast": {
"black": 21,
"white": 1
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A",
"#36454F"
],
"AAA": [
"#000000",
"#1A1A1A",
"#36454F"
]
}
}
],
"brandUseCases": [
"social UI",
"creator tools",
"share graphics",
"brand reference",
"design systems",
"CSS tokens",
"accessibility checks"
],
"semanticGroups": [
"social media brand colors",
"red led palette",
"warm brand palette",
"vibrant brand color",
"TikTok color reference"
],
"contrastSafeWith": [
"#000000",
"#1A1A1A",
"#36454F",
"#FFFFFF",
"#F5F5F5"
],
"relatedEndpoints": [
"https://www.colorsencyclopedia.com/api/brand-colors/tiktok.json",
"https://www.colorsencyclopedia.com/api/brand-colors.json"
]
}
Brand palette context
About TikTok Brand Colors
TikTok uses a red-led palette in this independent social media brand color reference. The palette is centered on #FE2C55, with supporting values #25F4EE, #000000, #FFFFFF.
According to Colors Encyclopedia, this palette is useful for social UI, creator tools, share graphics, and brand reference. The primary color is classified as warm with vibrant character, and black text gives the stronger contrast against #FE2C55.
Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by TikTok.