Colors Encyclopedia

Brand colors

Facebook Brand Colors

Facebook palette: #1877F2, #0A54B5, #FFFFFF. Compare HEX/RGB, WCAG contrast and CSS tokens; open independent JSON data.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Facebook.

Social MediaBrand indexAPIDataset
Commonly referenced palette Facebook
#1877F2#0A54B5#FFFFFF
Listed without an implied color hierarchy

Palette

Palette color 1#1877F2RGB 24, 119, 242
Palette color 2#0A54B5RGB 10, 84, 181
White#FFFFFFRGB 255, 255, 255

CSS Tokens

:root {
  --brand-facebook-1: #1877F2;
  --brand-facebook-2: #0A54B5;
  --brand-facebook-3: #FFFFFF;
}

Accessibility Snapshot

#1877F2Black 4.96:1 / White 4.23:1
#0A54B5Black 2.95:1 / White 7.12:1
#FFFFFFBlack 21:1 / White 1:1

Brand palette context

About Facebook Brand Colors

Facebook is represented here by the commonly referenced values #1877F2, #0A54B5, and #FFFFFF in this independent social media brand color reference. The palette includes Blue and Gray color families, with no undocumented primary, secondary, or accent roles assigned.

Across 3 listed values, #0A54B5 is darkest at luminance 0.0974 and #FFFFFF is lightest at 1. Black gives the stronger standard-text contrast on 2 values, while white is stronger on 1; each pairing remains documented separately in the accessibility snapshot.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Facebook.

Downloadable brand colors infographic

Facebook Brand Colors Infographic

Save an independent infographic of the commonly referenced Facebook HEX palette and its accessibility guidance. No logo or proprietary artwork is included.

1200 × 800
Facebook brand colors infographic showing its commonly referenced HEX palette and accessibility guidance for every listed color without assigning a color hierarchy.
Facebook brand colors infographic. Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Facebook.
Download WebPDownload SVGOpen full size

Machine-readable data

Machine-Readable Brand Color Data (JSON)

Structured brand palette data for design systems, references, automations, and AI ingestion.

AI-Ready Dataset v1.0.0
Luminance0.198
Black text4.96:1AA Pass
White text4.23:1AA Fail
hexCanonical HEX value
rgbRed, green, blue channels
hslHue, saturation, lightness
cmykApproximate print conversion
wcagAA and AAA contrast options
harmoniesMathematical harmony sets
variantsGenerated tone variants
nearestColorsKnowledge graph neighbors
Download JSON Open API
Structured sections
Brand
{
  "slug": "facebook",
  "name": "Facebook",
  "category": "social-media",
  "brandCategory": [
    "Social Media",
    "social-media"
  ],
  "url": "https://www.colorsencyclopedia.com/brand-colors/facebook/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/social-media/",
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Facebook."
}
Palette
[
  {
    "name": "Palette color 1",
    "hex": "#1877F2",
    "rgb": [
      24,
      119,
      242
    ],
    "hsl": [
      214,
      89,
      52
    ],
    "cmyk": [
      90,
      51,
      0,
      5
    ],
    "luminance": 0.198,
    "contrast": {
      "black": 4.96,
      "white": 4.23
    },
    "wcag": {
      "AA": [
        "#000000"
      ],
      "AAA": []
    }
  },
  {
    "name": "Palette color 2",
    "hex": "#0A54B5",
    "rgb": [
      10,
      84,
      181
    ],
    "hsl": [
      214,
      90,
      37
    ],
    "cmyk": [
      94,
      54,
      0,
      29
    ],
    "luminance": 0.0974,
    "contrast": {
      "black": 2.95,
      "white": 7.12
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF"
      ]
    }
  },
  {
    "name": "White",
    "hex": "#FFFFFF",
    "rgb": [
      255,
      255,
      255
    ],
    "hsl": [
      0,
      0,
      100
    ],
    "cmyk": [
      0,
      0,
      0,
      0
    ],
    "luminance": 1,
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
AI context
{
  "brandUseCases": [
    "social UI",
    "creator tools",
    "share graphics",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "social media brand colors",
    "blue brand palette",
    "gray brand palette",
    "cool brand palette",
    "neutral brand palette",
    "vibrant brand color",
    "jewel tone brand color",
    "light brand color",
    "Facebook color reference"
  ],
  "contrastSafeWith": [
    "#000000",
    "#FFFFFF",
    "#F5F5F5",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/facebook.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
CSS tokens
{
  "css": "--brand-facebook-1: #1877F2;\n--brand-facebook-2: #0A54B5;\n--brand-facebook-3: #FFFFFF;"
}
Accessibility
[
  {
    "hex": "#1877F2",
    "contrast": {
      "black": 4.96,
      "white": 4.23
    },
    "wcag": {
      "AA": [
        "#000000"
      ],
      "AAA": []
    }
  },
  {
    "hex": "#0A54B5",
    "contrast": {
      "black": 2.95,
      "white": 7.12
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF"
      ]
    }
  },
  {
    "hex": "#FFFFFF",
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
Full JSON dataset 
{
  "slug": "facebook",
  "name": "Facebook",
  "category": "social-media",
  "brandCategory": [
    "Social Media",
    "social-media"
  ],
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Facebook.",
  "datasetVersion": "1.0.0",
  "url": "https://www.colorsencyclopedia.com/brand-colors/facebook/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/social-media/",
  "apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/facebook.json",
  "colors": [
    {
      "name": "Palette color 1",
      "hex": "#1877F2",
      "rgb": [
        24,
        119,
        242
      ],
      "hsl": [
        214,
        89,
        52
      ],
      "cmyk": [
        90,
        51,
        0,
        5
      ],
      "luminance": 0.198,
      "contrast": {
        "black": 4.96,
        "white": 4.23
      },
      "wcag": {
        "AA": [
          "#000000"
        ],
        "AAA": []
      }
    },
    {
      "name": "Palette color 2",
      "hex": "#0A54B5",
      "rgb": [
        10,
        84,
        181
      ],
      "hsl": [
        214,
        90,
        37
      ],
      "cmyk": [
        94,
        54,
        0,
        29
      ],
      "luminance": 0.0974,
      "contrast": {
        "black": 2.95,
        "white": 7.12
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF"
        ]
      }
    },
    {
      "name": "White",
      "hex": "#FFFFFF",
      "rgb": [
        255,
        255,
        255
      ],
      "hsl": [
        0,
        0,
        100
      ],
      "cmyk": [
        0,
        0,
        0,
        0
      ],
      "luminance": 1,
      "contrast": {
        "black": 21,
        "white": 1
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ]
      }
    }
  ],
  "brandUseCases": [
    "social UI",
    "creator tools",
    "share graphics",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "social media brand colors",
    "blue brand palette",
    "gray brand palette",
    "cool brand palette",
    "neutral brand palette",
    "vibrant brand color",
    "jewel tone brand color",
    "light brand color",
    "Facebook color reference"
  ],
  "contrastSafeWith": [
    "#000000",
    "#FFFFFF",
    "#F5F5F5",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/facebook.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
Dataset manifest Version 1.0.0 Build hash published in manifest Canonical page

Related Brand Color Guides

Social Media brand colorsBrowse all social media brand color references.Behance brand colorsCompare another social media palette.Discord brand colorsCompare another social media palette.Dribbble brand colorsCompare another social media palette.Instagram brand colorsCompare another social media palette.Behance similar paletteOpen a palette with a nearby first-listed color value.Intercom similar paletteOpen a palette with a nearby first-listed color value.Revolut similar paletteOpen a palette with a nearby first-listed color value.Dodger Blue colorOpen the nearest named color reference.Facebook APIOpen the machine-readable brand color JSON.