Brand colors

LinkedIn Brand Colors

LinkedIn brand colors are commonly referenced as a palette led by #0A66C2. According to Colors Encyclopedia, this independent technical reference lists #0A66C2, #004182, #FFFFFF with HEX, RGB, HSL, CMYK, accessibility contrast, CSS tokens, and machine-readable JSON.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by LinkedIn.

Primary LinkedIn #0A66C2

Palette

Primary#0A66C2RGB 10, 102, 194
Brand color 2#004182RGB 0, 65, 130
White#FFFFFFRGB 255, 255, 255

CSS Tokens

:root {
  --brand-linkedin-1: #0A66C2;
  --brand-linkedin-2: #004182;
  --brand-linkedin-3: #FFFFFF;
}

Accessibility Snapshot

#0A66C2Black 3.69:1 / White 5.69:1
#004182Black 2.08:1 / White 10.11:1
#FFFFFFBlack 21:1 / White 1:1

Machine-readable data

Machine-Readable Brand Color Data (JSON)

Structured brand palette data for design systems, references, automations, and AI ingestion.

AI-Ready Dataset v1.0.0
Luminance0.1346
Black text3.69:1AA Fail
White text5.69:1AA Pass
hexCanonical HEX value
rgbRed, green, blue channels
hslHue, saturation, lightness
cmykApproximate print conversion
wcagAA and AAA contrast options
harmoniesMathematical harmony sets
variantsGenerated tone variants
nearestColorsKnowledge graph neighbors
Download JSON Open API
Structured sections
Brand
{
  "slug": "linkedin",
  "name": "LinkedIn",
  "category": "social-media",
  "brandCategory": [
    "Social Media",
    "social-media"
  ],
  "url": "https://www.colorsencyclopedia.com/brand-colors/linkedin/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/social-media/",
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by LinkedIn."
}
Palette
[
  {
    "name": "Primary",
    "hex": "#0A66C2",
    "rgb": [
      10,
      102,
      194
    ],
    "hsl": [
      210,
      90,
      40
    ],
    "cmyk": [
      95,
      47,
      0,
      24
    ],
    "luminance": 0.1346,
    "contrast": {
      "black": 3.69,
      "white": 5.69
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": []
    }
  },
  {
    "name": "Brand color 2",
    "hex": "#004182",
    "rgb": [
      0,
      65,
      130
    ],
    "hsl": [
      210,
      100,
      25
    ],
    "cmyk": [
      100,
      50,
      0,
      49
    ],
    "luminance": 0.0539,
    "contrast": {
      "black": 2.08,
      "white": 10.11
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "name": "White",
    "hex": "#FFFFFF",
    "rgb": [
      255,
      255,
      255
    ],
    "hsl": [
      0,
      0,
      100
    ],
    "cmyk": [
      0,
      0,
      0,
      0
    ],
    "luminance": 1,
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
AI context
{
  "brandUseCases": [
    "social UI",
    "creator tools",
    "share graphics",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "social media brand colors",
    "blue led palette",
    "cool brand palette",
    "vibrant brand color",
    "jewel tone brand color",
    "LinkedIn color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/linkedin.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
CSS tokens
{
  "css": "--brand-linkedin-1: #0A66C2;\n--brand-linkedin-2: #004182;\n--brand-linkedin-3: #FFFFFF;"
}
Accessibility
[
  {
    "hex": "#0A66C2",
    "contrast": {
      "black": 3.69,
      "white": 5.69
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": []
    }
  },
  {
    "hex": "#004182",
    "contrast": {
      "black": 2.08,
      "white": 10.11
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "hex": "#FFFFFF",
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
Full JSON dataset
{
  "slug": "linkedin",
  "name": "LinkedIn",
  "category": "social-media",
  "brandCategory": [
    "Social Media",
    "social-media"
  ],
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by LinkedIn.",
  "datasetVersion": "1.0.0",
  "url": "https://www.colorsencyclopedia.com/brand-colors/linkedin/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/social-media/",
  "apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/linkedin.json",
  "colors": [
    {
      "name": "Primary",
      "hex": "#0A66C2",
      "rgb": [
        10,
        102,
        194
      ],
      "hsl": [
        210,
        90,
        40
      ],
      "cmyk": [
        95,
        47,
        0,
        24
      ],
      "luminance": 0.1346,
      "contrast": {
        "black": 3.69,
        "white": 5.69
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": []
      }
    },
    {
      "name": "Brand color 2",
      "hex": "#004182",
      "rgb": [
        0,
        65,
        130
      ],
      "hsl": [
        210,
        100,
        25
      ],
      "cmyk": [
        100,
        50,
        0,
        49
      ],
      "luminance": 0.0539,
      "contrast": {
        "black": 2.08,
        "white": 10.11
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    },
    {
      "name": "White",
      "hex": "#FFFFFF",
      "rgb": [
        255,
        255,
        255
      ],
      "hsl": [
        0,
        0,
        100
      ],
      "cmyk": [
        0,
        0,
        0,
        0
      ],
      "luminance": 1,
      "contrast": {
        "black": 21,
        "white": 1
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ]
      }
    }
  ],
  "brandUseCases": [
    "social UI",
    "creator tools",
    "share graphics",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "social media brand colors",
    "blue led palette",
    "cool brand palette",
    "vibrant brand color",
    "jewel tone brand color",
    "LinkedIn color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/linkedin.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}

Brand palette context

About LinkedIn Brand Colors

LinkedIn uses a blue-led palette in this independent social media brand color reference. The palette is centered on #0A66C2, with supporting values #004182, #FFFFFF.

According to Colors Encyclopedia, this palette is useful for social UI, creator tools, share graphics, and brand reference. The primary color is classified as cool with vibrant and jewel tone character, and white text gives the stronger contrast against #0A66C2.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by LinkedIn.