Brand colors

Klarna Brand Colors

Klarna palette: #FFB3C7, #17120F, #FFFFFF. Compare HEX/RGB, WCAG contrast and CSS tokens; open independent JSON data.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Klarna.

Commonly referenced palette Klarna
#FFB3C7#17120F#FFFFFF
Listed without an implied color hierarchy

Palette

Palette color 1#FFB3C7RGB 255, 179, 199
Palette color 2#17120FRGB 23, 18, 15
White#FFFFFFRGB 255, 255, 255

CSS Tokens

:root {
  --brand-klarna-1: #FFB3C7;
  --brand-klarna-2: #17120F;
  --brand-klarna-3: #FFFFFF;
}

Accessibility Snapshot

#FFB3C7Black 12.52:1 / White 1.68:1
#17120FBlack 1.13:1 / White 18.58:1
#FFFFFFBlack 21:1 / White 1:1

Brand palette context

About Klarna Brand Colors

Klarna is represented here by the commonly referenced values #FFB3C7, #17120F, and #FFFFFF in this independent finance brand color reference. The palette includes Pink, Orange, and Gray color families, with no undocumented primary, secondary, or accent roles assigned.

Across 3 listed values, #17120F is darkest at luminance 0.0065 and #FFFFFF is lightest at 1. Black gives the stronger standard-text contrast on 2 values, while white is stronger on 1; each pairing remains documented separately in the accessibility snapshot.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Klarna.

Downloadable brand colors infographic

Klarna Brand Colors Infographic

Save an independent infographic of the commonly referenced Klarna HEX palette and its accessibility guidance. No logo or proprietary artwork is included.

1200 × 800
Klarna brand colors infographic showing its commonly referenced HEX palette and accessibility guidance for every listed color without assigning a color hierarchy.
Klarna brand colors infographic. Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Klarna.

Machine-readable data

Machine-Readable Brand Color Data (JSON)

Structured brand palette data for design systems, references, automations, and AI ingestion.

AI-Ready Dataset v1.0.0
Luminance0.5762
Black text12.52:1AA Pass
White text1.68:1AA Fail
hexCanonical HEX value
rgbRed, green, blue channels
hslHue, saturation, lightness
cmykApproximate print conversion
wcagAA and AAA contrast options
harmoniesMathematical harmony sets
variantsGenerated tone variants
nearestColorsKnowledge graph neighbors
Download JSON Open API
Structured sections
Brand
{
  "slug": "klarna",
  "name": "Klarna",
  "category": "finance",
  "brandCategory": [
    "Finance",
    "finance"
  ],
  "url": "https://www.colorsencyclopedia.com/brand-colors/klarna/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/finance/",
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Klarna."
}
Palette
[
  {
    "name": "Palette color 1",
    "hex": "#FFB3C7",
    "rgb": [
      255,
      179,
      199
    ],
    "hsl": [
      344,
      100,
      85
    ],
    "cmyk": [
      0,
      30,
      22,
      0
    ],
    "luminance": 0.5762,
    "contrast": {
      "black": 12.52,
      "white": 1.68
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A"
      ]
    }
  },
  {
    "name": "Palette color 2",
    "hex": "#17120F",
    "rgb": [
      23,
      18,
      15
    ],
    "hsl": [
      23,
      21,
      7
    ],
    "cmyk": [
      0,
      22,
      35,
      91
    ],
    "luminance": 0.0065,
    "contrast": {
      "black": 1.13,
      "white": 18.58
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "name": "White",
    "hex": "#FFFFFF",
    "rgb": [
      255,
      255,
      255
    ],
    "hsl": [
      0,
      0,
      100
    ],
    "cmyk": [
      0,
      0,
      0,
      0
    ],
    "luminance": 1,
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
AI context
{
  "brandUseCases": [
    "fintech UI",
    "payment flows",
    "trust-focused interfaces",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "finance brand colors",
    "pink brand palette",
    "orange brand palette",
    "gray brand palette",
    "warm brand palette",
    "neutral brand palette",
    "pastel brand color",
    "dark brand color",
    "earth tone brand color",
    "light brand color",
    "Klarna color reference"
  ],
  "contrastSafeWith": [
    "#000000",
    "#1A1A1A",
    "#36454F",
    "#FFFFFF",
    "#F5F5F5"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/klarna.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
CSS tokens
{
  "css": "--brand-klarna-1: #FFB3C7;\n--brand-klarna-2: #17120F;\n--brand-klarna-3: #FFFFFF;"
}
Accessibility
[
  {
    "hex": "#FFB3C7",
    "contrast": {
      "black": 12.52,
      "white": 1.68
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A"
      ]
    }
  },
  {
    "hex": "#17120F",
    "contrast": {
      "black": 1.13,
      "white": 18.58
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "hex": "#FFFFFF",
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
Full JSON dataset
{
  "slug": "klarna",
  "name": "Klarna",
  "category": "finance",
  "brandCategory": [
    "Finance",
    "finance"
  ],
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Klarna.",
  "datasetVersion": "1.0.0",
  "url": "https://www.colorsencyclopedia.com/brand-colors/klarna/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/finance/",
  "apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/klarna.json",
  "colors": [
    {
      "name": "Palette color 1",
      "hex": "#FFB3C7",
      "rgb": [
        255,
        179,
        199
      ],
      "hsl": [
        344,
        100,
        85
      ],
      "cmyk": [
        0,
        30,
        22,
        0
      ],
      "luminance": 0.5762,
      "contrast": {
        "black": 12.52,
        "white": 1.68
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A"
        ]
      }
    },
    {
      "name": "Palette color 2",
      "hex": "#17120F",
      "rgb": [
        23,
        18,
        15
      ],
      "hsl": [
        23,
        21,
        7
      ],
      "cmyk": [
        0,
        22,
        35,
        91
      ],
      "luminance": 0.0065,
      "contrast": {
        "black": 1.13,
        "white": 18.58
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    },
    {
      "name": "White",
      "hex": "#FFFFFF",
      "rgb": [
        255,
        255,
        255
      ],
      "hsl": [
        0,
        0,
        100
      ],
      "cmyk": [
        0,
        0,
        0,
        0
      ],
      "luminance": 1,
      "contrast": {
        "black": 21,
        "white": 1
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ]
      }
    }
  ],
  "brandUseCases": [
    "fintech UI",
    "payment flows",
    "trust-focused interfaces",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "finance brand colors",
    "pink brand palette",
    "orange brand palette",
    "gray brand palette",
    "warm brand palette",
    "neutral brand palette",
    "pastel brand color",
    "dark brand color",
    "earth tone brand color",
    "light brand color",
    "Klarna color reference"
  ],
  "contrastSafeWith": [
    "#000000",
    "#1A1A1A",
    "#36454F",
    "#FFFFFF",
    "#F5F5F5"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/klarna.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}