Colors Encyclopedia

Brand colors

Booking.com Brand Colors

Booking.com palette: #003B95, #009FE3, #FFFFFF. Compare HEX/RGB, WCAG contrast and CSS tokens; open independent JSON data.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Booking.com.

TravelBrand indexAPIDataset
Commonly referenced palette Booking.com
#003B95#009FE3#FFFFFF
Listed without an implied color hierarchy

Palette

Palette color 1#003B95RGB 0, 59, 149
Palette color 2#009FE3RGB 0, 159, 227
White#FFFFFFRGB 255, 255, 255

CSS Tokens

:root {
  --brand-booking-1: #003B95;
  --brand-booking-2: #009FE3;
  --brand-booking-3: #FFFFFF;
}

Accessibility Snapshot

#003B95Black 2.06:1 / White 10.19:1
#009FE3Black 7.07:1 / White 2.97:1
#FFFFFFBlack 21:1 / White 1:1

Brand palette context

About Booking.com Brand Colors

Booking.com is represented here by the commonly referenced values #003B95, #009FE3, and #FFFFFF in this independent travel & hospitality brand color reference. The palette includes Blue and Gray color families, with no undocumented primary, secondary, or accent roles assigned.

Across 3 listed values, #003B95 is darkest at luminance 0.053 and #FFFFFF is lightest at 1. Black gives the stronger standard-text contrast on 2 values, while white is stronger on 1; each pairing remains documented separately in the accessibility snapshot.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Booking.com.

Downloadable brand colors infographic

Booking.com Brand Colors Infographic

Save an independent infographic of the commonly referenced Booking.com HEX palette and its accessibility guidance. No logo or proprietary artwork is included.

1200 × 800
Booking.com brand colors infographic showing its commonly referenced HEX palette and accessibility guidance for every listed color without assigning a color hierarchy.
Booking.com brand colors infographic. Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Booking.com.
Download WebPDownload SVGOpen full size

Machine-readable data

Machine-Readable Brand Color Data (JSON)

Structured brand palette data for design systems, references, automations, and AI ingestion.

AI-Ready Dataset v1.0.0
Luminance0.053
Black text2.06:1AA Fail
White text10.19:1AA Pass
hexCanonical HEX value
rgbRed, green, blue channels
hslHue, saturation, lightness
cmykApproximate print conversion
wcagAA and AAA contrast options
harmoniesMathematical harmony sets
variantsGenerated tone variants
nearestColorsKnowledge graph neighbors
Download JSON Open API
Structured sections
Brand
{
  "slug": "booking",
  "name": "Booking.com",
  "category": "travel",
  "brandCategory": [
    "Travel & Hospitality",
    "travel"
  ],
  "url": "https://www.colorsencyclopedia.com/brand-colors/booking/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/travel/",
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Booking.com."
}
Palette
[
  {
    "name": "Palette color 1",
    "hex": "#003B95",
    "rgb": [
      0,
      59,
      149
    ],
    "hsl": [
      216,
      100,
      29
    ],
    "cmyk": [
      100,
      60,
      0,
      42
    ],
    "luminance": 0.053,
    "contrast": {
      "black": 2.06,
      "white": 10.19
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "name": "Palette color 2",
    "hex": "#009FE3",
    "rgb": [
      0,
      159,
      227
    ],
    "hsl": [
      198,
      100,
      45
    ],
    "cmyk": [
      100,
      30,
      0,
      11
    ],
    "luminance": 0.3034,
    "contrast": {
      "black": 7.07,
      "white": 2.97
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A"
      ],
      "AAA": [
        "#000000"
      ]
    }
  },
  {
    "name": "White",
    "hex": "#FFFFFF",
    "rgb": [
      255,
      255,
      255
    ],
    "hsl": [
      0,
      0,
      100
    ],
    "cmyk": [
      0,
      0,
      0,
      0
    ],
    "luminance": 1,
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
AI context
{
  "brandUseCases": [
    "booking UI",
    "hospitality branding",
    "airline design",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "travel & hospitality brand colors",
    "blue brand palette",
    "gray brand palette",
    "cool brand palette",
    "neutral brand palette",
    "jewel tone brand color",
    "vibrant brand color",
    "light brand color",
    "Booking.com color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/booking.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
CSS tokens
{
  "css": "--brand-booking-1: #003B95;\n--brand-booking-2: #009FE3;\n--brand-booking-3: #FFFFFF;"
}
Accessibility
[
  {
    "hex": "#003B95",
    "contrast": {
      "black": 2.06,
      "white": 10.19
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "hex": "#009FE3",
    "contrast": {
      "black": 7.07,
      "white": 2.97
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A"
      ],
      "AAA": [
        "#000000"
      ]
    }
  },
  {
    "hex": "#FFFFFF",
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
Full JSON dataset 
{
  "slug": "booking",
  "name": "Booking.com",
  "category": "travel",
  "brandCategory": [
    "Travel & Hospitality",
    "travel"
  ],
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Booking.com.",
  "datasetVersion": "1.0.0",
  "url": "https://www.colorsencyclopedia.com/brand-colors/booking/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/travel/",
  "apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/booking.json",
  "colors": [
    {
      "name": "Palette color 1",
      "hex": "#003B95",
      "rgb": [
        0,
        59,
        149
      ],
      "hsl": [
        216,
        100,
        29
      ],
      "cmyk": [
        100,
        60,
        0,
        42
      ],
      "luminance": 0.053,
      "contrast": {
        "black": 2.06,
        "white": 10.19
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    },
    {
      "name": "Palette color 2",
      "hex": "#009FE3",
      "rgb": [
        0,
        159,
        227
      ],
      "hsl": [
        198,
        100,
        45
      ],
      "cmyk": [
        100,
        30,
        0,
        11
      ],
      "luminance": 0.3034,
      "contrast": {
        "black": 7.07,
        "white": 2.97
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A"
        ],
        "AAA": [
          "#000000"
        ]
      }
    },
    {
      "name": "White",
      "hex": "#FFFFFF",
      "rgb": [
        255,
        255,
        255
      ],
      "hsl": [
        0,
        0,
        100
      ],
      "cmyk": [
        0,
        0,
        0,
        0
      ],
      "luminance": 1,
      "contrast": {
        "black": 21,
        "white": 1
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ]
      }
    }
  ],
  "brandUseCases": [
    "booking UI",
    "hospitality branding",
    "airline design",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "travel & hospitality brand colors",
    "blue brand palette",
    "gray brand palette",
    "cool brand palette",
    "neutral brand palette",
    "jewel tone brand color",
    "vibrant brand color",
    "light brand color",
    "Booking.com color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/booking.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
Dataset manifest Version 1.0.0 Build hash published in manifest Canonical page

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