Brand colors
Atlassian Brand Colors
Atlassian palette: #0052CC, #2684FF, #FFFFFF. Compare HEX/RGB, WCAG contrast and CSS tokens; open independent JSON data.
Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Atlassian.
#0052CC#2684FF#FFFFFFPalette
#0052CCRGB 0, 82, 204#2684FFRGB 38, 132, 255#FFFFFFRGB 255, 255, 255CSS Tokens
:root {
--brand-atlassian-1: #0052CC;
--brand-atlassian-2: #2684FF;
--brand-atlassian-3: #FFFFFF;
}
Accessibility Snapshot
Brand palette context · Editorially reviewed
About Atlassian Brand Colors
Atlassian's 2017 identity redesign translated the company's focus on teamwork into a family of marks across more than fourteen products. The central symbol was intentionally open to several readings—two people high-fiving, a mountain, or an A built from supporting pillars. It replaced a logo originally inspired by Atlas, the Greek figure who held up the sky, while preserving the company's association with collective effort.
The two blues and white shown here document a recognizable period of Atlassian's visual identity, but current product interfaces should use the live Atlassian Design System rather than fixed brand HEX values. Its semantic tokens encode role, emphasis, interaction state, theme, and accessibility. A blue that works for a logo may therefore map differently for text, charts, focus, hover, information, or dark mode.
This independent reference does not claim that its three swatches replace current Atlassian tokens, distribute product logos, imply a Marketplace relationship, or grant trademark permission.
Downloadable brand colors infographic
Atlassian Brand Colors Infographic
Save an independent infographic of the commonly referenced Atlassian HEX palette and its accessibility guidance. No logo or proprietary artwork is included.

Machine-readable data
Machine-Readable Brand Color Data (JSON)
Structured brand palette data for design systems, references, automations, and AI ingestion.
hexCanonical HEX valuergbRed, green, blue channelshslHue, saturation, lightnesscmykApproximate print conversionwcagAA and AAA contrast optionsharmoniesMathematical harmony setsvariantsGenerated tone variantsnearestColorsKnowledge graph neighborsStructured sections
Brand
{
"slug": "atlassian",
"name": "Atlassian",
"category": "technology",
"brandCategory": [
"Technology",
"technology"
],
"url": "https://www.colorsencyclopedia.com/brand-colors/atlassian/",
"categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/technology/",
"disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Atlassian."
}Palette
[
{
"name": "Palette color 1",
"hex": "#0052CC",
"rgb": [
0,
82,
204
],
"hsl": [
216,
100,
40
],
"cmyk": [
100,
60,
0,
20
],
"luminance": 0.1039,
"contrast": {
"black": 3.08,
"white": 6.82
},
"wcag": {
"AA": [
"#FFFFFF",
"#F5F5F5"
],
"AAA": []
}
},
{
"name": "Palette color 2",
"hex": "#2684FF",
"rgb": [
38,
132,
255
],
"hsl": [
214,
100,
57
],
"cmyk": [
85,
48,
0,
0
],
"luminance": 0.2413,
"contrast": {
"black": 5.83,
"white": 3.6
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A"
],
"AAA": []
}
},
{
"name": "White",
"hex": "#FFFFFF",
"rgb": [
255,
255,
255
],
"hsl": [
0,
0,
100
],
"cmyk": [
0,
0,
0,
0
],
"luminance": 1,
"contrast": {
"black": 21,
"white": 1
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A",
"#36454F"
],
"AAA": [
"#000000",
"#1A1A1A",
"#36454F"
]
}
}
]AI context
{
"brandUseCases": [
"SaaS UI",
"developer tools",
"product branding",
"brand reference",
"design systems",
"CSS tokens",
"accessibility checks"
],
"semanticGroups": [
"technology brand colors",
"blue brand palette",
"gray brand palette",
"cool brand palette",
"neutral brand palette",
"vibrant brand color",
"jewel tone brand color",
"light brand color",
"Atlassian color reference"
],
"contrastSafeWith": [
"#FFFFFF",
"#F5F5F5",
"#000000",
"#1A1A1A",
"#36454F"
],
"relatedEndpoints": [
"https://www.colorsencyclopedia.com/api/brand-colors/atlassian.json",
"https://www.colorsencyclopedia.com/api/brand-colors.json"
]
}CSS tokens
{
"css": "--brand-atlassian-1: #0052CC;\n--brand-atlassian-2: #2684FF;\n--brand-atlassian-3: #FFFFFF;"
}Accessibility
[
{
"hex": "#0052CC",
"contrast": {
"black": 3.08,
"white": 6.82
},
"wcag": {
"AA": [
"#FFFFFF",
"#F5F5F5"
],
"AAA": []
}
},
{
"hex": "#2684FF",
"contrast": {
"black": 5.83,
"white": 3.6
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A"
],
"AAA": []
}
},
{
"hex": "#FFFFFF",
"contrast": {
"black": 21,
"white": 1
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A",
"#36454F"
],
"AAA": [
"#000000",
"#1A1A1A",
"#36454F"
]
}
}
]Full JSON dataset
{
"slug": "atlassian",
"name": "Atlassian",
"category": "technology",
"brandCategory": [
"Technology",
"technology"
],
"disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Atlassian.",
"datasetVersion": "1.0.0",
"url": "https://www.colorsencyclopedia.com/brand-colors/atlassian/",
"categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/technology/",
"apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/atlassian.json",
"colors": [
{
"name": "Palette color 1",
"hex": "#0052CC",
"rgb": [
0,
82,
204
],
"hsl": [
216,
100,
40
],
"cmyk": [
100,
60,
0,
20
],
"luminance": 0.1039,
"contrast": {
"black": 3.08,
"white": 6.82
},
"wcag": {
"AA": [
"#FFFFFF",
"#F5F5F5"
],
"AAA": []
}
},
{
"name": "Palette color 2",
"hex": "#2684FF",
"rgb": [
38,
132,
255
],
"hsl": [
214,
100,
57
],
"cmyk": [
85,
48,
0,
0
],
"luminance": 0.2413,
"contrast": {
"black": 5.83,
"white": 3.6
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A"
],
"AAA": []
}
},
{
"name": "White",
"hex": "#FFFFFF",
"rgb": [
255,
255,
255
],
"hsl": [
0,
0,
100
],
"cmyk": [
0,
0,
0,
0
],
"luminance": 1,
"contrast": {
"black": 21,
"white": 1
},
"wcag": {
"AA": [
"#000000",
"#1A1A1A",
"#36454F"
],
"AAA": [
"#000000",
"#1A1A1A",
"#36454F"
]
}
}
],
"brandUseCases": [
"SaaS UI",
"developer tools",
"product branding",
"brand reference",
"design systems",
"CSS tokens",
"accessibility checks"
],
"semanticGroups": [
"technology brand colors",
"blue brand palette",
"gray brand palette",
"cool brand palette",
"neutral brand palette",
"vibrant brand color",
"jewel tone brand color",
"light brand color",
"Atlassian color reference"
],
"contrastSafeWith": [
"#FFFFFF",
"#F5F5F5",
"#000000",
"#1A1A1A",
"#36454F"
],
"relatedEndpoints": [
"https://www.colorsencyclopedia.com/api/brand-colors/atlassian.json",
"https://www.colorsencyclopedia.com/api/brand-colors.json"
]
}