Brand colors

Louis Vuitton Brand Colors

Louis Vuitton palette: #3A2416, #C8A46B, #F5E6C8. Compare HEX/RGB, WCAG contrast and CSS tokens; open independent JSON data.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Louis Vuitton.

Commonly referenced palette Louis Vuitton
#3A2416#C8A46B#F5E6C8
Listed without an implied color hierarchy

Palette

Palette color 1#3A2416RGB 58, 36, 22
Palette color 2#C8A46BRGB 200, 164, 107
Palette color 3#F5E6C8RGB 245, 230, 200

CSS Tokens

:root {
  --brand-louis-vuitton-1: #3A2416;
  --brand-louis-vuitton-2: #C8A46B;
  --brand-louis-vuitton-3: #F5E6C8;
}

Accessibility Snapshot

#3A2416Black 1.44:1 / White 14.54:1
#C8A46BBlack 8.98:1 / White 2.34:1
#F5E6C8Black 17.04:1 / White 1.23:1

Brand palette context · Editorially reviewed

About Louis Vuitton Brand Colors

Louis Vuitton's brown-and-beige visual world grew from materials made for travel rather than from a modern flat logo. Louis opened his Paris workshop in 1854 and introduced stackable, flat-topped trunks in Trianon gray. After striped canvas was imitated, Georges Vuitton registered the brown-and-beige Damier in 1888; continuing imitation led him to design the floral-and-initial Monogram in 1896 as a tribute to his father.

The brown, muted gold, and cream values here can evoke a historical canvas relationship, but they cannot reproduce coated cloth, leather, patina, weave, or the registered Damier and Monogram patterns. On screens, the middle tones need careful text contrast and should be supplemented with clear borders and states. Product authentication and material matching require expertise far beyond a public HEX palette.

This unaffiliated reference does not reproduce Louis Vuitton patterns or marks, authenticate products, certify materials, imply endorsement, or grant design and trademark rights.

Downloadable brand colors infographic

Louis Vuitton Brand Colors Infographic

Save an independent infographic of the commonly referenced Louis Vuitton HEX palette and its accessibility guidance. No logo or proprietary artwork is included.

1200 × 800
Louis Vuitton brand colors infographic showing its commonly referenced HEX palette and accessibility guidance for every listed color without assigning a color hierarchy.
Louis Vuitton brand colors infographic. Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Louis Vuitton.

Machine-readable data

Machine-Readable Brand Color Data (JSON)

Structured brand palette data for design systems, references, automations, and AI ingestion.

AI-Ready Dataset v1.0.0
Luminance0.0222
Black text1.44:1AA Fail
White text14.54:1AA Pass
hexCanonical HEX value
rgbRed, green, blue channels
hslHue, saturation, lightness
cmykApproximate print conversion
wcagAA and AAA contrast options
harmoniesMathematical harmony sets
variantsGenerated tone variants
nearestColorsKnowledge graph neighbors
Download JSON Open API
Structured sections
Brand
{
  "slug": "louis-vuitton",
  "name": "Louis Vuitton",
  "category": "luxury-fashion",
  "brandCategory": [
    "Luxury Fashion",
    "luxury-fashion"
  ],
  "url": "https://www.colorsencyclopedia.com/brand-colors/louis-vuitton/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/luxury-fashion/",
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Louis Vuitton."
}
Palette
[
  {
    "name": "Palette color 1",
    "hex": "#3A2416",
    "rgb": [
      58,
      36,
      22
    ],
    "hsl": [
      23,
      45,
      16
    ],
    "cmyk": [
      0,
      38,
      62,
      77
    ],
    "luminance": 0.0222,
    "contrast": {
      "black": 1.44,
      "white": 14.54
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "name": "Palette color 2",
    "hex": "#C8A46B",
    "rgb": [
      200,
      164,
      107
    ],
    "hsl": [
      37,
      46,
      60
    ],
    "cmyk": [
      0,
      18,
      46,
      22
    ],
    "luminance": 0.3989,
    "contrast": {
      "black": 8.98,
      "white": 2.34
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A"
      ]
    }
  },
  {
    "name": "Palette color 3",
    "hex": "#F5E6C8",
    "rgb": [
      245,
      230,
      200
    ],
    "hsl": [
      40,
      69,
      87
    ],
    "cmyk": [
      0,
      6,
      18,
      4
    ],
    "luminance": 0.8018,
    "contrast": {
      "black": 17.04,
      "white": 1.23
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
AI context
{
  "brandUseCases": [
    "premium branding",
    "campaign systems",
    "editorial layouts",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "luxury fashion brand colors",
    "orange brand palette",
    "warm brand palette",
    "dark brand color",
    "earth tone brand color",
    "light brand color",
    "Louis Vuitton color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/louis-vuitton.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
CSS tokens
{
  "css": "--brand-louis-vuitton-1: #3A2416;\n--brand-louis-vuitton-2: #C8A46B;\n--brand-louis-vuitton-3: #F5E6C8;"
}
Accessibility
[
  {
    "hex": "#3A2416",
    "contrast": {
      "black": 1.44,
      "white": 14.54
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "hex": "#C8A46B",
    "contrast": {
      "black": 8.98,
      "white": 2.34
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A"
      ]
    }
  },
  {
    "hex": "#F5E6C8",
    "contrast": {
      "black": 17.04,
      "white": 1.23
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
Full JSON dataset
{
  "slug": "louis-vuitton",
  "name": "Louis Vuitton",
  "category": "luxury-fashion",
  "brandCategory": [
    "Luxury Fashion",
    "luxury-fashion"
  ],
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Louis Vuitton.",
  "datasetVersion": "1.0.0",
  "url": "https://www.colorsencyclopedia.com/brand-colors/louis-vuitton/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/luxury-fashion/",
  "apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/louis-vuitton.json",
  "colors": [
    {
      "name": "Palette color 1",
      "hex": "#3A2416",
      "rgb": [
        58,
        36,
        22
      ],
      "hsl": [
        23,
        45,
        16
      ],
      "cmyk": [
        0,
        38,
        62,
        77
      ],
      "luminance": 0.0222,
      "contrast": {
        "black": 1.44,
        "white": 14.54
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    },
    {
      "name": "Palette color 2",
      "hex": "#C8A46B",
      "rgb": [
        200,
        164,
        107
      ],
      "hsl": [
        37,
        46,
        60
      ],
      "cmyk": [
        0,
        18,
        46,
        22
      ],
      "luminance": 0.3989,
      "contrast": {
        "black": 8.98,
        "white": 2.34
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A"
        ]
      }
    },
    {
      "name": "Palette color 3",
      "hex": "#F5E6C8",
      "rgb": [
        245,
        230,
        200
      ],
      "hsl": [
        40,
        69,
        87
      ],
      "cmyk": [
        0,
        6,
        18,
        4
      ],
      "luminance": 0.8018,
      "contrast": {
        "black": 17.04,
        "white": 1.23
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ]
      }
    }
  ],
  "brandUseCases": [
    "premium branding",
    "campaign systems",
    "editorial layouts",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "luxury fashion brand colors",
    "orange brand palette",
    "warm brand palette",
    "dark brand color",
    "earth tone brand color",
    "light brand color",
    "Louis Vuitton color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/louis-vuitton.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}