Brand colors

Gucci Brand Colors

Gucci palette: #0B4B3A, #A6192E, #C6A664, #000000. Compare HEX/RGB, WCAG contrast and CSS tokens; open independent JSON data.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Gucci.

Commonly referenced palette Gucci
#0B4B3A#A6192E#C6A664#000000
Listed without an implied color hierarchy

Palette

Palette color 1#0B4B3ARGB 11, 75, 58
Palette color 2#A6192ERGB 166, 25, 46
Palette color 3#C6A664RGB 198, 166, 100
Black#000000RGB 0, 0, 0

CSS Tokens

:root {
  --brand-gucci-1: #0B4B3A;
  --brand-gucci-2: #A6192E;
  --brand-gucci-3: #C6A664;
  --brand-gucci-4: #000000;
}

Accessibility Snapshot

#0B4B3ABlack 2.08:1 / White 10.09:1
#A6192EBlack 2.8:1 / White 7.5:1
#C6A664Black 9.04:1 / White 2.32:1
#000000Black 1:1 / White 21:1

Brand palette context · Editorially reviewed

About Gucci Brand Colors

Gucci's green-red-green Web stripe operates as a material house code rather than simply as three adjacent digital colors. The stripe has moved across luggage, clothing, footwear, and accessories, while the House has also used blue-red-white bands in selected lines. That coexistence shows why a luxury identity cannot be reduced to one supposedly universal palette.

The dark green, red, gold, and black references on this page can support independent analysis of rhythm and contrast, but they do not specify the Web's proportions, textiles, finishes, or authorized placement. Red and green also need non-color distinctions for accessibility. Product photography, double-G artwork, stripe construction, packaging, and authentication all fall outside what HEX values can establish.

This independent reference does not reproduce Gucci house codes or marks, authenticate goods, certify textiles or packaging, imply affiliation, or grant trademark and design rights.

Downloadable brand colors infographic

Gucci Brand Colors Infographic

Save an independent infographic of the commonly referenced Gucci HEX palette and its accessibility guidance. No logo or proprietary artwork is included.

1200 × 800
Gucci brand colors infographic showing its commonly referenced HEX palette and accessibility guidance for every listed color without assigning a color hierarchy.
Gucci brand colors infographic. Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Gucci.

Machine-readable data

Machine-Readable Brand Color Data (JSON)

Structured brand palette data for design systems, references, automations, and AI ingestion.

AI-Ready Dataset v1.0.0
Luminance0.0541
Black text2.08:1AA Fail
White text10.09:1AA Pass
hexCanonical HEX value
rgbRed, green, blue channels
hslHue, saturation, lightness
cmykApproximate print conversion
wcagAA and AAA contrast options
harmoniesMathematical harmony sets
variantsGenerated tone variants
nearestColorsKnowledge graph neighbors
Download JSON Open API
Structured sections
Brand
{
  "slug": "gucci",
  "name": "Gucci",
  "category": "luxury-fashion",
  "brandCategory": [
    "Luxury Fashion",
    "luxury-fashion"
  ],
  "url": "https://www.colorsencyclopedia.com/brand-colors/gucci/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/luxury-fashion/",
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Gucci."
}
Palette
[
  {
    "name": "Palette color 1",
    "hex": "#0B4B3A",
    "rgb": [
      11,
      75,
      58
    ],
    "hsl": [
      164,
      74,
      17
    ],
    "cmyk": [
      85,
      0,
      23,
      71
    ],
    "luminance": 0.0541,
    "contrast": {
      "black": 2.08,
      "white": 10.09
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "name": "Palette color 2",
    "hex": "#A6192E",
    "rgb": [
      166,
      25,
      46
    ],
    "hsl": [
      351,
      74,
      37
    ],
    "cmyk": [
      0,
      85,
      72,
      35
    ],
    "luminance": 0.09,
    "contrast": {
      "black": 2.8,
      "white": 7.5
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF"
      ]
    }
  },
  {
    "name": "Palette color 3",
    "hex": "#C6A664",
    "rgb": [
      198,
      166,
      100
    ],
    "hsl": [
      40,
      46,
      58
    ],
    "cmyk": [
      0,
      16,
      49,
      22
    ],
    "luminance": 0.402,
    "contrast": {
      "black": 9.04,
      "white": 2.32
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A"
      ]
    }
  },
  {
    "name": "Black",
    "hex": "#000000",
    "rgb": [
      0,
      0,
      0
    ],
    "hsl": [
      0,
      0,
      0
    ],
    "cmyk": [
      0,
      0,
      0,
      100
    ],
    "luminance": 0,
    "contrast": {
      "black": 1,
      "white": 21
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  }
]
AI context
{
  "brandUseCases": [
    "premium branding",
    "campaign systems",
    "editorial layouts",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "luxury fashion brand colors",
    "green brand palette",
    "red brand palette",
    "orange brand palette",
    "gray brand palette",
    "cool brand palette",
    "warm brand palette",
    "neutral brand palette",
    "dark brand color",
    "jewel tone brand color",
    "vibrant brand color",
    "earth tone brand color",
    "Gucci color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/gucci.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
CSS tokens
{
  "css": "--brand-gucci-1: #0B4B3A;\n--brand-gucci-2: #A6192E;\n--brand-gucci-3: #C6A664;\n--brand-gucci-4: #000000;"
}
Accessibility
[
  {
    "hex": "#0B4B3A",
    "contrast": {
      "black": 2.08,
      "white": 10.09
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "hex": "#A6192E",
    "contrast": {
      "black": 2.8,
      "white": 7.5
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF"
      ]
    }
  },
  {
    "hex": "#C6A664",
    "contrast": {
      "black": 9.04,
      "white": 2.32
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A"
      ]
    }
  },
  {
    "hex": "#000000",
    "contrast": {
      "black": 1,
      "white": 21
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  }
]
Full JSON dataset
{
  "slug": "gucci",
  "name": "Gucci",
  "category": "luxury-fashion",
  "brandCategory": [
    "Luxury Fashion",
    "luxury-fashion"
  ],
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by Gucci.",
  "datasetVersion": "1.0.0",
  "url": "https://www.colorsencyclopedia.com/brand-colors/gucci/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/luxury-fashion/",
  "apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/gucci.json",
  "colors": [
    {
      "name": "Palette color 1",
      "hex": "#0B4B3A",
      "rgb": [
        11,
        75,
        58
      ],
      "hsl": [
        164,
        74,
        17
      ],
      "cmyk": [
        85,
        0,
        23,
        71
      ],
      "luminance": 0.0541,
      "contrast": {
        "black": 2.08,
        "white": 10.09
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    },
    {
      "name": "Palette color 2",
      "hex": "#A6192E",
      "rgb": [
        166,
        25,
        46
      ],
      "hsl": [
        351,
        74,
        37
      ],
      "cmyk": [
        0,
        85,
        72,
        35
      ],
      "luminance": 0.09,
      "contrast": {
        "black": 2.8,
        "white": 7.5
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF"
        ]
      }
    },
    {
      "name": "Palette color 3",
      "hex": "#C6A664",
      "rgb": [
        198,
        166,
        100
      ],
      "hsl": [
        40,
        46,
        58
      ],
      "cmyk": [
        0,
        16,
        49,
        22
      ],
      "luminance": 0.402,
      "contrast": {
        "black": 9.04,
        "white": 2.32
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A"
        ]
      }
    },
    {
      "name": "Black",
      "hex": "#000000",
      "rgb": [
        0,
        0,
        0
      ],
      "hsl": [
        0,
        0,
        0
      ],
      "cmyk": [
        0,
        0,
        0,
        100
      ],
      "luminance": 0,
      "contrast": {
        "black": 1,
        "white": 21
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    }
  ],
  "brandUseCases": [
    "premium branding",
    "campaign systems",
    "editorial layouts",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "luxury fashion brand colors",
    "green brand palette",
    "red brand palette",
    "orange brand palette",
    "gray brand palette",
    "cool brand palette",
    "warm brand palette",
    "neutral brand palette",
    "dark brand color",
    "jewel tone brand color",
    "vibrant brand color",
    "earth tone brand color",
    "Gucci color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/gucci.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}