Brand colors

UC Berkeley Brand Colors

UC Berkeley palette: #003262, #FDB515, #FFFFFF. Compare HEX/RGB, WCAG contrast and CSS tokens; open independent JSON data.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by UC Berkeley.

Commonly referenced palette UC Berkeley
#003262#FDB515#FFFFFF
Listed without an implied color hierarchy

Palette

Palette color 1#003262RGB 0, 50, 98
Palette color 2#FDB515RGB 253, 181, 21
White#FFFFFFRGB 255, 255, 255

CSS Tokens

:root {
  --brand-berkeley-1: #003262;
  --brand-berkeley-2: #FDB515;
  --brand-berkeley-3: #FFFFFF;
}

Accessibility Snapshot

#003262Black 1.63:1 / White 12.87:1
#FDB515Black 11.8:1 / White 1.78:1
#FFFFFFBlack 21:1 / White 1:1

Brand palette context

About UC Berkeley Brand Colors

UC Berkeley is represented here by the commonly referenced values #003262, #FDB515, and #FFFFFF in this independent education brand color reference. The palette includes Blue, Orange, and Gray color families, with no undocumented primary, secondary, or accent roles assigned.

Across 3 listed values, #003262 is darkest at luminance 0.0316 and #FFFFFF is lightest at 1. Black gives the stronger standard-text contrast on 2 values, while white is stronger on 1; each pairing remains documented separately in the accessibility snapshot.

Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by UC Berkeley.

Downloadable brand colors infographic

UC Berkeley Brand Colors Infographic

Save an independent infographic of the commonly referenced UC Berkeley HEX palette and its accessibility guidance. No logo or proprietary artwork is included.

1200 × 800
UC Berkeley brand colors infographic showing its commonly referenced HEX palette and accessibility guidance for every listed color without assigning a color hierarchy.
UC Berkeley brand colors infographic. Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by UC Berkeley.

Machine-readable data

Machine-Readable Brand Color Data (JSON)

Structured brand palette data for design systems, references, automations, and AI ingestion.

AI-Ready Dataset v1.0.0
Luminance0.0316
Black text1.63:1AA Fail
White text12.87:1AA Pass
hexCanonical HEX value
rgbRed, green, blue channels
hslHue, saturation, lightness
cmykApproximate print conversion
wcagAA and AAA contrast options
harmoniesMathematical harmony sets
variantsGenerated tone variants
nearestColorsKnowledge graph neighbors
Download JSON Open API
Structured sections
Brand
{
  "slug": "berkeley",
  "name": "UC Berkeley",
  "category": "education",
  "brandCategory": [
    "Education",
    "education"
  ],
  "url": "https://www.colorsencyclopedia.com/brand-colors/berkeley/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/education/",
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by UC Berkeley."
}
Palette
[
  {
    "name": "Palette color 1",
    "hex": "#003262",
    "rgb": [
      0,
      50,
      98
    ],
    "hsl": [
      209,
      100,
      19
    ],
    "cmyk": [
      100,
      49,
      0,
      62
    ],
    "luminance": 0.0316,
    "contrast": {
      "black": 1.63,
      "white": 12.87
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "name": "Palette color 2",
    "hex": "#FDB515",
    "rgb": [
      253,
      181,
      21
    ],
    "hsl": [
      41,
      98,
      54
    ],
    "cmyk": [
      0,
      28,
      92,
      1
    ],
    "luminance": 0.5398,
    "contrast": {
      "black": 11.8,
      "white": 1.78
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A"
      ]
    }
  },
  {
    "name": "White",
    "hex": "#FFFFFF",
    "rgb": [
      255,
      255,
      255
    ],
    "hsl": [
      0,
      0,
      100
    ],
    "cmyk": [
      0,
      0,
      0,
      0
    ],
    "luminance": 1,
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
AI context
{
  "brandUseCases": [
    "university identity",
    "campus web systems",
    "institutional design",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "education brand colors",
    "blue brand palette",
    "orange brand palette",
    "gray brand palette",
    "cool brand palette",
    "warm brand palette",
    "neutral brand palette",
    "dark brand color",
    "jewel tone brand color",
    "vibrant brand color",
    "light brand color",
    "UC Berkeley color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/berkeley.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}
CSS tokens
{
  "css": "--brand-berkeley-1: #003262;\n--brand-berkeley-2: #FDB515;\n--brand-berkeley-3: #FFFFFF;"
}
Accessibility
[
  {
    "hex": "#003262",
    "contrast": {
      "black": 1.63,
      "white": 12.87
    },
    "wcag": {
      "AA": [
        "#FFFFFF",
        "#F5F5F5"
      ],
      "AAA": [
        "#FFFFFF",
        "#F5F5F5"
      ]
    }
  },
  {
    "hex": "#FDB515",
    "contrast": {
      "black": 11.8,
      "white": 1.78
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A"
      ]
    }
  },
  {
    "hex": "#FFFFFF",
    "contrast": {
      "black": 21,
      "white": 1
    },
    "wcag": {
      "AA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ],
      "AAA": [
        "#000000",
        "#1A1A1A",
        "#36454F"
      ]
    }
  }
]
Full JSON dataset
{
  "slug": "berkeley",
  "name": "UC Berkeley",
  "category": "education",
  "brandCategory": [
    "Education",
    "education"
  ],
  "disclaimer": "Commonly referenced brand color values. This page is an independent technical reference and is not affiliated with or endorsed by UC Berkeley.",
  "datasetVersion": "1.0.0",
  "url": "https://www.colorsencyclopedia.com/brand-colors/berkeley/",
  "categoryUrl": "https://www.colorsencyclopedia.com/brand-colors/education/",
  "apiUrl": "https://www.colorsencyclopedia.com/api/brand-colors/berkeley.json",
  "colors": [
    {
      "name": "Palette color 1",
      "hex": "#003262",
      "rgb": [
        0,
        50,
        98
      ],
      "hsl": [
        209,
        100,
        19
      ],
      "cmyk": [
        100,
        49,
        0,
        62
      ],
      "luminance": 0.0316,
      "contrast": {
        "black": 1.63,
        "white": 12.87
      },
      "wcag": {
        "AA": [
          "#FFFFFF",
          "#F5F5F5"
        ],
        "AAA": [
          "#FFFFFF",
          "#F5F5F5"
        ]
      }
    },
    {
      "name": "Palette color 2",
      "hex": "#FDB515",
      "rgb": [
        253,
        181,
        21
      ],
      "hsl": [
        41,
        98,
        54
      ],
      "cmyk": [
        0,
        28,
        92,
        1
      ],
      "luminance": 0.5398,
      "contrast": {
        "black": 11.8,
        "white": 1.78
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A"
        ]
      }
    },
    {
      "name": "White",
      "hex": "#FFFFFF",
      "rgb": [
        255,
        255,
        255
      ],
      "hsl": [
        0,
        0,
        100
      ],
      "cmyk": [
        0,
        0,
        0,
        0
      ],
      "luminance": 1,
      "contrast": {
        "black": 21,
        "white": 1
      },
      "wcag": {
        "AA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ],
        "AAA": [
          "#000000",
          "#1A1A1A",
          "#36454F"
        ]
      }
    }
  ],
  "brandUseCases": [
    "university identity",
    "campus web systems",
    "institutional design",
    "brand reference",
    "design systems",
    "CSS tokens",
    "accessibility checks"
  ],
  "semanticGroups": [
    "education brand colors",
    "blue brand palette",
    "orange brand palette",
    "gray brand palette",
    "cool brand palette",
    "warm brand palette",
    "neutral brand palette",
    "dark brand color",
    "jewel tone brand color",
    "vibrant brand color",
    "light brand color",
    "UC Berkeley color reference"
  ],
  "contrastSafeWith": [
    "#FFFFFF",
    "#F5F5F5",
    "#000000",
    "#1A1A1A",
    "#36454F"
  ],
  "relatedEndpoints": [
    "https://www.colorsencyclopedia.com/api/brand-colors/berkeley.json",
    "https://www.colorsencyclopedia.com/api/brand-colors.json"
  ]
}